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Many tourism hotspots are ‘de‑marketing’ – with mixed success. We researched the smartest ways to do it
Anne Hardy and Giancarlo Fedeli
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The Agency wins Condomi contract
The Agency has clinched the contract to launch Condomi, a brand of high quality German manufactured condoms due to be launched in South Africa later this month.
The Agency, South Africa’s largest independent agency, will provide a full-service package including events, PR, strategic planning and creative through-the-line communication to build product awareness and promote sales in the local market.
