Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
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Alphabet Soup wins Walkersons
Alphabet Soup was recently awarded the planning and media buying for Walkersons Private Estate. Walkersons is a prestigious estate in the Dullstroom area; a refined development offering private residential ownership for those who wish to retreat from the pressures of city life. Situated in the heart of the valley, Walkersons offers a rustic garden setting, an elegant bar, restaurant, wine cellar, library and established dams and lakes - well grassed and stocked with rainbow trout.
Alphabet Soup implemented print campaign which commenced in November 2006 and utilises a mixture of glossy lifestyle and property magazines and newspapers. The campaign runs until January 2007.
