Red Hot Lava promotes the H-Factor

Specialist event marketing agency, H-Factor has appointed Red Hot Lava to handle its ongoing publicity campaign.

H-Factor is one of this country's foremost event marketing agencies. Established in 1999, it is the common denominator in a surprising number of the greatest successes enjoyed by the South African special events industry over the past seven years.

Red Hot Lava is tasked with raising H-Factor's profile among its target audiences in the marketing and broader corporate sectors, and conveying to them the agency's extraordinary stylistic and production capabilities in the niche event marketing arena, as well as its innovative use of technology to convey brand essence.