When supply chains fail, brands speak: The KitKat theft case study
Ernst van Biljon and Helen McIntee-Carlisle
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OIL appointed by Kuier magazine
OIL, brand strategy and research specialists within the Lowe Bull group, has been appointed by Kuier magazine to package their offering for advertising purposes. Based on their recent research into the coloured market, OIL will assist the Media 24 publication in gaining further insight into their target consumer.
