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Baking media effectiveness into your video marketing strategy

Baking media effectiveness into your video marketing strategy

4 Jul 2025

Kfm 94.5 announces 2025 Best of the Cape Awards finalists – voting open

Kfm 94.5 announces 2025 Best of the Cape Awards finalists – voting open

30 Jul 2025

Advertise your job vacancies

Discover the Netflix characters setting 2025 fashion trends

Discover the Netflix characters setting 2025 fashion trends

The New York Festivals Advertising Awards (NYFA) 2025 winners have been announced (Image supplied)

Dentsu Digital Inc. awarded New York Festivals 2025 Best of Show Award

13 Jun 2025

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

Introducing the Effie Lions Foundation: Building a marketing industry for everyone

13 Jun 2025

Company news

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Human8 names Tim Nguyen product and innovation manager to further advance insight solutions

Human8 Human8 names Tim Nguyen product and innovation manager to further advance insight solutions

11 Jun 2025

More news

Mark Read, WPP's CEO for the past seven years, will retire at the end of 2025 (Image: WPP)

End of an era as Mark Read announces retirement from WPP

9 Jun 2025

Source: © 123rf The 2025 first half AdForum Summit will take place in New York between 12 and 16 May 2025 with one of the key meetings with the leadership of Omnicom Advertising Group

AdForum Summit includes key meeting with Omnicom Advertising Group leadership

6 May 2025

#Cannes2025 awarding juries include 20 creatives from Africa

Danette Breitenbach 23 Apr 2025

Source: © More About Advertising

WPP’s 2024 preliminary results see shares plunge 16% to a four year low

27 Feb 2025

(Image supplied)

Warc: “Podcasts are having a moment" - but popularity not translating into ad revenue

17 Feb 2025

Source: © 123rf In 2024, 258,000 apps for iOS and Android operating systems were downloaded per minute for all types of publishers, with in-app purchase revenue up 12.5% to $150bn

2024 in-app purchase revenue up to $150bn, but app downloads decrease

23 Jan 2025

Source: © 123rf Streaming services remain the most subscribed subscription category, with 22% of users signing up for these platforms

ChatGPT the fastest-growing subscription-based service worldwide growing 296%

5 Nov 2024

(Image supplied) Virgin Active's global Leave the cult, Join the club campaign has premiered this September

Virgin Active’s new campaign Leave the cult, Join the club cuts through wellness fiction

25 Sep 2024

Source: © 123rf South Africa's ad market is expected to see 6.0% this year says Warc

Warc: SA's admarket to grow 6%, as global ad investment more than doubles

22 Aug 2024

The show has released its final season. Source: Netflix.

Netflix report: The Crown boosts UK tourism

2 Jan 2024

Source: Getty

Subscription economy to hit $275bn in 2022: Where's the growth coming from?

11 Jan 2022

That smile may hurt sales. Screenshot, CC BY-NC-SA

Why livestreamers should sell their products with a poker face - not a smile

Michel Ballings and Neeraj Bharadwaj 30 Aug 2021

Manchester United partners w/ StarTimes to offer MUTV in Africa

Manchester United partners w/ StarTimes to offer MUTV in Africa

26 Feb 2021

BBC streaming service BritBox to launch in SA

BBC streaming service BritBox to launch in SA

17 Feb 2021

All the 2021 Golden Globe nominations

4 Feb 2021

Photo by Jonathan Velasquez on Unsplash

D&AD and Colenso BBDO collaborate on a new five-part series for the Love This podcast

5 Jun 2020

Image credit: freestocks on .

Covid-19 causes interest in Netflix to rise by 142%

9 Apr 2020

Burger King’s Fernando Machado

#CannesLions2020: First speakers and sessions announced

20 Feb 2020

Image source: Gallo/Getty Images.

Mobile games generates $49bn in revenue in 2019

31 Dec 2019

Glenn Carstens-Peters via .

Apple, Disney and Netflix's streaming battle isn't winner-take-all

Amanda Lotz & Ramon Lobato 12 Nov 2019

Image credit: Bram Van Oost on Unsplash.

Elon Musk says Netflix and YouTube are coming to Teslas

Shereesa Moodley 31 Jul 2019

Image supplied.

Livestream recreates historic moon landing in real-time

16 Jul 2019

Monique Claassen, director of media and digital insights at Millward Brown and Jane Ostler, global head of media, presenting at Kantar's Cape Town 'Roadmap to Media Effectiveness' event.

Context conquers platform: Connecting with the new-world consumer

Leigh Andrews 11 Jul 2019

Stephen Woodford, chief executive at the Advertising Association.

UK adspend for 2018 soars to £23.6bn

30 Apr 2019

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