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Marketing & Media South Africa

BizToday's top stories
Image credit: IAB SA Facebook page.
Bookmarks 2018 finalists announced!
IAB SA has announced the finalists in the 10th annual Bookmark Awards...read
The modern marketer's imperative: Adopting a growth-hacking mindset
The modern marketer's imperative: Adopting a growth-hacking mindset

Gil Sperling

Time to dismantle the traditional advertising complex and implement initiatives that drive exponential growth...read
#StartupStory: Playbook
#StartupStory: Playbook

Jessica Tennant

Playbook is a web-based platform that simplifies the creative procurement process by making sure SA creatives and artists 'play by the book' in terms of bookings, performances or commissions...read
Lee Applbaum, global chief marketing officer, Patrón Spirits International.
#MeettheMarketer: Marketers are relying too heavily on data

Louise Marsland

The global chief marketing officer for Patrón Spirits International, Lee Applbaum, talks about how to deliver creative and beautiful marketing...read
Advertising
NetFlorist's sassy cupid on air with free Lindt chocolates in time for Valentine's
NetFlorist's sassy cupid on air with free Lindt chocolates in time for Valentine's

Issued By FCB Africa

NetFlorist, South Africa's largest sameday gift and flower delivery service, and its sassy cupid, Harold, are back on air in time for Valentine's Day... read
The new logo for Leeds United.
Advertising was never supposed to be a generic medicine

Damon Stapleton

The first thing advertising has to do is be noticed. It would seem right now many are forgetting this. If an ad isn't noticed the rest doesn't matter, does it... read
Digital
Google's top 'Near Me' searches 2017 (and what they mean for marketers)
Google's top 'Near Me' searches 2017 (and what they mean for marketers)

Issued By Business Positioning Systems

Every year Google releases its list of top searches for the past 12 months. In 2017, amid searches for events, politicians, personalities and moments, a set of consumer behaviours emerged... read
Events & Conferencing
Image Source:
#MeetingsAfrica: All that Africa has to offer

Danette Breitenbach

Wowing the world with what Africa has to offer. That is the purpose of Meetings Africa... read
Film & Cinematography
Western Cape's film and media industry takes steps to become water resilient
Western Cape's film and media industry takes steps to become water resilient
The Western Cape's film and media industry is taking steps to become water resilient and to cut the industry's water footprint... read
David Beckham fronts new malaria campaign
David Beckham fronts new malaria campaign
Football legend, David Beckham, is the public face of a new global malaria campaign, Malaria Must Die, So Millions Can Live... read
Media
Changes at helm of media watchdog
Changes at helm of media watchdog
Latiefa Mobara was on Tuesday elected as executive director of watchdog body the Press Council of South Africa (PCSA)... read

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OOH
Tractor Outdoor welcomes Wian van Jaarsveld to the team!
Tractor Outdoor welcomes Wian van Jaarsveld to the team!

Issued By Tractor Outdoor

Tractor Outdoor recently appointed Wian van Jaarsveld to form part of their sales team in their Cape Town branch... read
Radio
East Coast Breakfast backs Proteas prodigy
East Coast Breakfast backs Proteas prodigy

Issued By East Coast Radio

Lungi Ngidi chatted to the East Coast Breakfast team about his love for cricket and what it has been like to join the ranks of his idols in the Proteas squad... read
Research
Inma report: The emerging value of content
Inma report: The emerging value of content
According to a new Inma report, news media companies are discovering the emerging value of content to create data-infused reader-based business models that are impacting corporate cultures and audience relationships... read
Retail
Digital dynamism: A new world of retail opportunities
Digital dynamism: A new world of retail opportunities

Garth Meier

Like their international counterparts, South African retailers would traditionally run specials where discounts or 'two for the price of one' offers are given for a period of between a few days and a few weeks... read
Social Media
Feature image: screenshot, Rahul Kothari () via Twitter, as per .
Selfie Kid: Superbowl 52 births February's first wholesome meme

Andy Walker

Many South Africans may not think of American Football as a valid sport (I mean, we have rugby after all), but we most certainly recognise a good meme when we see one... read
TV
David Tlale embroiled in reality show controversy
David Tlale embroiled in reality show controversy

Leonie Wagner

He may be a gifted designer, but not everything about David Tlale is stylish... read
Behind the Selfie
Pfeiffer behind the selfie, behind the screen.
#BehindtheSelfie with... Nina Pfeiffer

Leigh Andrews

This week, we go behind the selfie with technophile Nina Pfeiffer, co-owner and executive producer at Tulips and Chimneys... read
Business
Brett St Clair
Your guide to the top three cloud computing trends of 2018

Brett St Clair

Digital transformation continues to grow with a predicted spend of $1.7 globally by 2019, a massive 42% increase on 2017 spend (IDC 2017). It is a given that cloud computing services will gain a phenomenal market share in Africa this year... read
Quotes
Joseph Addison
"What sculpture is to a block of marble, education is to the soul."

More quotes  Submit a Quote
Twitter
socialmedia2day
@socialmedia2day
How is the emergence of algorithms changing #digitalmarketing approaches for smaller organizations? https://t.co/zFIVgZKi2f
KentHuffman
@KentHuffman
RT @prweb: Doing all these things would give a high chance to roll-up a successful user-generated campaign. https://t.co/SmOZsj0nwk https:...
anteek
MarketingEds
@MarketingEds
45% marketers have transparent relationship with #programmatic partners https://t.co/S2AdmoXShB @wfamarketers #marketing #agency
More tweets  Follow

Jobs offered
Media/Communication Internship - Franschhoek
We're on the hunt for the right person to join us as a media and communications intern! Available to start immediately. Read more >>


New events to diarise
Essentials of Digital Media Management
Rhodes University Sol Plaatje Institute - 12 Feb 2018 to 16 Feb 2018, Johannesburg


One-Day Effective Storytelling
DesignThinkers Academy - 26 Mar 2018, Johannesburg


Two-Day Design Thinking Fundamentals Course
DesignThinkers Academy - 24 May 2018 to 25 May 2018, Cape Town


Social media management
PRISA - 7 Jun 2018 to 8 Jun 2018, Western Cape


Writing for SEO purposes
PRISA - 9 Oct 2018, Johannesburg


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