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Marketing & Media South Africa

Cannes is calling this June - and we'll be there!

There's no need to be sad if you won't be attending the Cannes Lions International Festival of Creativity in person, as we have the next-best thing for you: This year, we've appointed Ann Nurock as our first media correspondent on the ground in Cannes, bringing you winners' category shortlists, social media updates, seminar report backs and at least one Bizcommunity exclusive interview per day. Sit back, relax and get ready, as you can't get any closer to Cannes than with Bizcommunity this June!

With three weeks and counting to go until Cannes Lions, there's lots to get you into a winning advertising mindset before then, with the latest Creative Circle Award of the Month results released on 28 May 2015 with TBWA Hunt Lascaris as hosts.

Stephen Sandmann also writes about digital marketing innovation with Google Voice Search and explains today's 'No interface trend', based on our growing addictions to digital information.

Lastly, we look into [Loeries 2015] Agency expectations with... Ogilvy & Mather Cape Town's Managing Director, Luca Gallarelli. Enjoy!

Comment online in our ed's column archive. Go mobile with apps and m.bizcommunity.com. Engage with us on Twitter, Facebook, LinkedIn and Google+. Subscribe to YouTube and via RSS. Send all your African marketing and media news and event invitations to africanews@bizcommunity.com, exclusive opinion pieces to contributors-africa@bizcommunity.com and international news to internationalnews@bizcommunity.com. Read "How to contribute to Biz, from op-ed pieces to news".


Today's top stories
You can't get any closer to Cannes!
[Issued by Bizcommunity.com] You can't find a more A-list advertising crowd gathered in a more desirable location than at the annual Cannes Lions International Festival of Creativity. Neither can you find a wider variety of cutting-edge events, speakers or topics on offer... read more>>

Creative Circle April 2015 Award of the Month results

The April Creative Circle Awards were held on 28 May 2015 with TBWA Hunt Lascaris as hosts. Click through for the full list of winners...

Read more >>



Digital marketing innovation with Google Voice Search

Stephen Sandmann

Google recently got the digital marketer inside me intrigued with their "OK Google" advertising campaign, which the 72andSunny advertising agency produced for Google and rolled out in New York...

Read more >>



[Loeries 2015] Agency expectations with... Ogilvy & Mather Cape Town

Leigh Andrews

In our feature running until Loeries Creative Week in Durban this August, we find out Ogilvy & Mather Cape Town's Managing Director, Luca Gallarelli expects...

Read more >>





Marketing
Don't miss out - register for MICE Academy's VIP Workshop at Markex 2015 now!

Issued by Markex

Event planners and marketing managers are in for a treat at the VIP "A Cut Above the Rest" exclusive workshop at Markex on 4 June, offering an excellent programme and an outstanding goodie bag... read more>>
Advertising
Peter Heaney adds another gear to Mercedes-AMG

Issued by Spitfire Films

The Mercedes-AMG Extreme Adventure campaign sets out to show current and potential Mercedes-Benz fans what the AMG experience actually looks and feels like, with live action and reactions... read more>>
Discovery Life's new penguin sensation

Issued by +27 Advertising

+27 Advertising unveils Discovery Life's first television commercial in 11 years; and it's not what you expected!... read more>>
Fresh Eye signs on Goodcop

Issued by Fresh Eye Films

With Fresh Eye Films now taking over the exclusive representation for Goodcop's commercial arm, a very interesting, unexpected and exciting collaboration is born... read more>>
Branding
Why Periscope is the future for brands

Beverley Klein

In today's fast-paced society, millennials want quick, on-the-go content, and so emerges from the depths Periscope, in all its live-streaming glory... read more>>
CSI
NLB reaffirms its faith in Ithuba as worthy and competent operator

Issued by National Lotteries Board

The National Lotteries Board is confirming that Ithuba Holdings is taking over the National Lottery operations from Gidani on 1 June. read more>>
Digital
Inaccurate digital locations could lose businesses money
According to a recent sample of digital location information on South African retail, restaurant, fuel and hospitality sites (totalling 2,500 locations), the indications were that a high percentage were not accurate... read more>>
Video viewability - Five things you should know

Barry Blassoples, Issued by DQ&A Media Group

According to the IAB and Media Rating Council, a video ad is considered viewable when at least 50% of the ad's pixels are visible on the screen for at least two consecutive seconds... read more>>
Recent IRS fraud reinforces the importance of data protection laws (PoPI Act)

Alison Treadaway, Issued by Striata SA

"Do not underestimate the personal and financial risk that exists in the sharing of your identity information," warns Alison Treadaway, Director at secure customer communications specialist, Striata... read more>>
Mobile
The state of digital location data in South Africa

Issued by Business Positioning Systems

How often do you search on your phone before shopping? According to BPS, any business with physical locations needs to replicate their physical footprint across all relevant digital platforms... read more>>
New BrandChat app uses mobile tech to give savvy marketers an advantage

Issued by AAT - Always Active Technologies

What if there was a way to manage promotions that retained all the benefits while eliminating the shortcomings?... read more>>
Newspapers
The 2015 Frewin, McCall and Joel Mervis Awards finalists announced
The Print and Digital Media South Africa (PDMSA) has announced the finalists in the 2015 Frewin, McCall and Joel Mervis Awards. read more>>
Printing
New industrial HP LATEX printers available from Midcomp South Africa

Issued by Midcomp

To remain competitive, high-volume PSPs are constantly challenged to deliver short turnaround times across varied applications, while maintaining top-of-the-line quality... read more>>
Retail
Alcohol and tobacco retailers' power has shifted to the consumers

Brian Tebogo Mashego

Consumers' needs are changing rapidly. This competitive environment forces retailers to deliver customer value in order to ensure survival and sustainable competitiveness... read more>>
International
US SMEs keen on developing apps
Research released by US-based Clutch, a leading source of mobile app developer reviews, indicates that 15% of small businesses have a mobile app and another 18% are considering developing one in 2015... read more>>
Lions Innovation content programme includes industry data, tech and creative luminaries
CANNES, FRANCE: The inaugural Lions Innovation, scheduled at Cannes from 25 to 26 June 2015, includes 125 speakers and 33 hours of content on three stages... read more>>
Google puts virtual reality in reach with cardboard
SAN FRANCISCO, US: Google said this week that one of its least expensive innovations -- virtual reality headgear made of cardboard -- has become a huge hit... read more>>
More International
Government news
Parliament wins broadcast-feeds case

Bekezela Phakathi

Media houses have been dealt a legal blow after the High Court exonerated Parliament for the signal jamming incident during President Jacob Zuma's state of the nation address earlier this year. read more>>
No TV "black out" after 17 June deadline

Nthambeleni Gabara

Communications Minister Faith Muthambi has assured the country that there will be no television "black out" beyond the ITU deadline of 17 June 2015 to switch from analogue to digital broadcasting... read more>>
More Government news
Business
Business impact of the Internet of Things

Manfred Kube

Machine-to-Machine is about the ability to remotely collect data from devices and use this data in real-time to make more informed business decisions... read more>>
Jobs offered
Brand Ambassador - Johannesburg
We are searching for a dynamic brand ambassador to conduct informative and professional tastings for a high-profile brand and connected consumers. Read more >>

Senior Event/Roadshow Manager - Johannesburg
Leading out of home media agency seeks an experienced, passionate and hardworking senior event/roadshow manager. Read more >>

Senior Communications Officer - Johannesburg
Wits University is seeking a prolific writer and communicator with the ability to promote the incredible research and achievements taking place at one of the best universities in the world. Read more >>

Digital Production Managers - Johannesburg
Your primary focus will be to manage all projects that flow through our busy digital department. Read more >>



New events to diarise
Customer Experience Journey Mapping Workshop - 9 Jun 2015, Johannesburg
If you are starting out your customer experience (CX) transformation or have been on the journey and are looking for inspiration and new ideas, this is the workshop for you. Read more >>


Marketing your consulting practice
The Reputation Go-to Guy - 4 Jun 2015, Johannesburg

Breakfast With The CliffCentral Team
PRISA - 10 Jun 2015, Johannesburg

Reputation risk management master class
The Reputation Go-to Guy - 11 Jun 2015 to 12 Jun 2015, Johannesburg

Proposal writing
PRISA - 23 Jun 2015 to 24 Jun 2015, Johannesburg

Using tech to drive innovation an entrepreneurship
Event Mechanics - 24 Jun 2015, Johannesburg

Mandela Day 2015
Red and Yellow School - 18 Jul 2015, Cape Town

Essentials of broadcast management short course
Sol Plaatje Institute, Rhodes University - 20 Jul 2015 to 24 Jul 2015, Grahamstown

IMC Conference Cape Town
IMC Conference - 3 Aug 2015 to 4 Aug 2015, Cape Town

Become an expert in InDesign
Multidimensions - 19 Aug 2015 to 21 Aug 2015, Johannesburg

Upcoming events
Markex 2015 - 2 Jun 2015 to 4 Jun 2015, Johannesburg
Markex 2015 is the must-attend show for anyone involved in marketing, promotions and event production - stand designers, printers, digital media pros, advertising and public relations consultants, and décor experts. Read more >>


Customer Engagement Marketing Conference - 3 Jun 2015 to 4 Jun 2015, Johannesburg
Arm yourself with the latest knowledge and real solutions to successfully engage with your existing and prospective clients and make sure your brand thrives in the connected consumer space! Read more >>


FM Expo 2015 - 3 Jun 2015 to 4 Jun 2015, Johannesburg
At FM Expo, source new suppliers, ideas and gain knowledge on a variety of subjects. Network, share and grow. Definitely not to be missed! Pre-register online: www.fmexpo.org. Read more >>


Module 1 - Event and Meeting Management Smartclass - 3 Jun 2015 to 4 Jun 2015, Johannesburg
Attend super smart classes for event planners today. Designed for event planners by an event planner. Plan events like a pro - we will show you how! Read more >>


Content Marketing 2020 - 4 Jun 2015, Johannesburg | 2 Jul 2015, Cape Town
Traditional marketing is becoming less relevant and content marketing is already taking centre stage. The only question you are left with is how? Read more >>


NextTen Customer Experience Management - 4 Jun 2015 to 5 Jun 2015, Cape Town | 11 Jun 2015 to 12 Jun 2015, Johannesburg
A best next practice workshop delivered by two of the world's leading experts in customer experience management and customer loyalty. Read more >>


Basic Computer Skills
Front Foot Strategic Consulting - 3 Jun 2015, Randburg | 6 Jul 2015, Boksburg | 4 Aug 2015, Johannesburg | 1 Oct 2015, Boksburg

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