Right Stuff

Backpack Banner

Right Stuff's new Backpack Banner is a unique product perfect for fun runs/walks, cycling events and outdoor promotions or to highlight your brand during pamphlet distribution. 11 May 2012 08:08

Retail outlet opens multimedia store

[Carole Kimutai: @CaroleKimutai] Kenyan retail outlet Nakumatt Holdings is opening a multimedia store that will be branded as Planet Media and is reportedly valued at KSh 25 million (USD 312 000). The store will feature Kenya's largest selection of books, toys and entertainment mediums including music and movie CD's and DVD's alongside a fully fledged interactive gaming section. 2 May 2012 10:21

Arusha takes lead in Africa's image

The African Development Bank (AfDB) plans to bring more than 300 international journalists to Arusha where the AfDB intends to launch new efforts to re-brand the image of the African continent. 23 Apr 2012 14:30

NMG's 11 rules of political advertising

[Carole Kimutai: @CaroleKimutai] One way politicians will market themselves is through media advertising. The Nation Media Group (NMG) has already set the rules as far as political advertising is concerned in the lead up to the general elections, expected to take place in March 2013. 17 Apr 2012 13:00

EA Outsourcing Summit confirms speaker

The East Africa Outsourcing Summit, set to take place at the Intercontinental Hotel in Nairobi from 5-6 June 2012 has confirmed Jim McFie, the academic and research director at the School of Management and Commerce, Strathmore University in Nairobi, as a speaker. 17 Apr 2012 10:36

Can you hear your brand?

[Lars Deutsch] Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound. 16 Apr 2012 12:08

Superbrands East Africa unveils new council

[Walter Wafula] Superbrands East Africa has appointed a 12-member council covering the period 2012-2014 to oversee the selection of the regions leading brands and culminating in a gala dinner where the top brands are recognised and awarded. 5 Apr 2012 16:38

Loeries expand into Africa with new category

A new category for the 2012 Loeries, 'Rest of Africa and the Middle East', will be officially launched on Thursday 19 April 2012 at 6pm at the Sierra Lounge, 2nd Floor, Yaya Centre, Argwings Khodek Road in Nairobi, Kenya. 5 Apr 2012 12:08

APA announces pitch reforms for ad agencies

The professional association that represents advertising agencies in Kenya, the Association of Practitioners in Advertising (APA) has announced reforms to the pitch process that are aimed at improving current market practises. 30 Mar 2012 10:57

Africa Magic rebrands

[Gregory Gondwe: @Kalipochi] MultiChoice Malawi has announced the rebranding of Africa Magic channels on DStv that they signposted earlier this month. 26 Mar 2012 13:34

MTN retains its No.1 Africa spot

MTN has moved up to the 188th position in the world's most valuable brand rankings and maintained its position as Africa's only company in the Brand Finance Global 500 grading. 23 Mar 2012 13:47

Ogilvy Kenya Board announces leadership change

[Carole Kimutai: @CaroleKimutai] The Board of Ogilvy Kenya has reviewed its senior management structure and dropped the position of group chief executive officer following the resignation of Koome Mwambia who until February 2012 held that position. 23 Mar 2012 10:55

Get your companies online, marketers told

[Walter Wafula] Globally, there is an increasing use of social media platforms like Facebook, and Twitter, by individuals and companies. In Uganda, like elsewhere, individuals are more aggressive in embracing the social change than businesses. 14 Mar 2012 13:41

Koome Mwambia to exit Ogilvy Kenya

[Carole Kimutai: @CaroleKimutai] The Board of Ogilvy Kenya has announced that it has accepted Koome Mwambia's decision to take an early exit as CEO and director of the company. In a statement issued by the boards chairman, Bharat Thakrar, the board stated that the decision had been arrived at mutually, after various discussions between the parties. 5 Mar 2012 09:21