The opportunity to create memorable and effective advertising has never been greater, says Chris Thomas, chair and CEO of the BBDO network in Asia, the Middle East and Africa...
15 Dec 2014 07:04
A new PwC report, released yesterday, 18 September 2014, predicts that increased internet access will generate more consumer spend than any other media product or service in the next five...
19 Sep 2014 06:16
MetropolitanRepublic and mobile telecommunications provider MTN Uganda took several awards at the inaugural Digital Impact Awards Africa, held in Kampala, Uganda, on Thursday, 21 August...
Issued by MetropolitanRepublic 26 Aug 2014 11:34
Victoria Kioko, writing on CapitalFM, says that the Kenyan government aims to reduce advertising costs from Sh4bn per year to Sh1bn following the state directive on online advertising...
11 Jul 2014 07:33
Ventures Africa reports that advertising and communications services company, ScanGroup will acquire majority stake in EMPL, a South African marketing company, as it aims to...
10 Jul 2014 16:24
Orange Kenya has criticised media reports for inaccuracy after amending an ad related to its and Safaricom's call tariffs following a ruling by the the Advertising Standards Committee.
By Agatha Nduku 27 May 2014 13:40
Following Rick de Kock's departure from M&C Saatchi Africa to join Barclays as head of the marketing and communications Africa division, Ashley Bacon is assuming responsibility for the company's ambitious growth plans on the continent.
Issued by M&C Saatchi Abel 24 Apr 2014 13:57
According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...
9 Apr 2014 10:03
With more than 450 campaigns entered last year, the African Cristal Festival has become a true reference in advertising awards and is recognised in local and international rankings. Here's what to expect in 2014...
Issued by Cristal Events 26 Mar 2014 11:11
A brand manager's dream: Produce a TV advert showcasing the benefits of a product whilst bringing a tear to the consumer's eye and galvanising them to rush out to purchase it.
By Dina Saffer-Myers 18 Mar 2014 15:51
Marketing communications agency, Redhouse Advertising, has acquired the TBWA Worldwide license in Kenya.
20 Nov 2013 12:46
Cell phone service provider Orange has appointed brand experience agency VWV to develop Orange beat ya Street, a brand-building consumer awareness activation for the Kenyan market.
31 Oct 2013 13:18