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Episode 99: Best Marketing International and a jam packed show

Date: 25 Jul 2014
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Episode 98: FastCompany SA magazine, The Lean Startup methodology and Buying Cutomers with Brad Suga

Date: 18 Jul 2014
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Episode 97: MTN Business App Awards and measurability of ad campaigns.

Date: 10 Jul 2014
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Kenya to save Sh3bn annually through digital advertising

Victoria Kioko, writing on CapitalFM, says that the Kenyan government aims to reduce advertising costs from Sh4bn per year to Sh1bn following the state directive on online advertising...

11 Jul 2014 07:33

ScanGroup to buy majority stake in marketing company EMPL

Ventures Africa reports that advertising and communications services company, ScanGroup will acquire majority stake in EMPL, a South African marketing company, as it aims to...

10 Jul 2014 16:24

Orange Kenya amends "misleading" ad, condemns media coverage

Orange Kenya has criticised media reports for inaccuracy after amending an ad related to its and Safaricom's call tariffs following a ruling by the the Advertising Standards Committee.

By Agatha Nduku 27 May 2014 13:40

Ashley Bacon takes the baton at fast-growing M&C Saatchi Africa

Following Rick de Kock's departure from M&C Saatchi Africa to join Barclays as head of the marketing and communications Africa division, Ashley Bacon is assuming responsibility for the company's ambitious growth plans on the continent.

Issued by M&C Saatchi Abel 24 Apr 2014 13:57

ZenithOptimedia releases its 'Global Adspend' forecasts

According to ZenithOptimedia's new Advertising Expenditure Forecasts, global adspend will be boosted this year by the three 'semi-quadrennial' events...

9 Apr 2014 10:03

Second edition of the Pan-African Summit for Media & Communication

With more than 450 campaigns entered last year, the African Cristal Festival has become a true reference in advertising awards and is recognised in local and international rankings. Here's what to expect in 2014...

Issued by Cristal Events 26 Mar 2014 11:11

Winning advertising creative - you get what you brief

A brand manager's dream: Produce a TV advert showcasing the benefits of a product whilst bringing a tear to the consumer's eye and galvanising them to rush out to purchase it.

By Dina Saffer-Myers 18 Mar 2014 15:51

'Beyond Retail' for Africa

Professional services firm, Deloitte was a title sponsor of the inaugural World Retail Congress Africa, held last month in Sandton. I spoke to Ilse du Toit, a manager within the Strategy & Innovation practice at Deloitte Consulting.

By Danette Breitenbach 17 Dec 2013 08:48

Redhouse Advertising acquires TBWA license in Kenya

Marketing communications agency, Redhouse Advertising, has acquired the TBWA Worldwide license in Kenya.

20 Nov 2013 12:46

VWV rolls out OBYS Kenya campaign

Cell phone service provider Orange has appointed brand experience agency VWV to develop Orange beat ya Street, a brand-building consumer awareness activation for the Kenyan market.

31 Oct 2013 13:18

Africa: An advertising voyage of discovery

After a year of my boss convincing me that real opportunities are in the rest of Africa, I decided to follow him to Kenya.

By Vanita 'Bezi Phiri 15 Oct 2013 08:00

#PAMRO15: The role of media audience research in emerging markets

There is a need for transparency, and to tell not just one story, but many.

By Oresti Patricios 26 Sep 2013 07:10

The state of the nation: Advertising in Africa

Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.

By Staff Reporter 21 Sep 2013 14:25

The SpaceStation takes top honours at this year's MOST Awards

The SpaceStation walked away with the Overall Media Owner of the Year award at this year's MOST Awards - the first time in the history of the awards that the overall winner came from the digital category.

Issued by The SpaceStation 5 Sep 2013 13:23

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