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Episode 124: The IMC Conference Durban

Date: 27 Feb 2015
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Episode 123: Is Design on the 2015 business agenda with Life is Awesome.

Date: 23 Feb 2015
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Episode 122: The show not to miss: World Wide Web Foundation

Date: 13 Feb 2015
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#PepsiChallenge launches globally across areas of pop culture

NEW YORK: On 11 March 2015, Pepsi unleashed its biggest socially-led, content driven initiative ever with a variety of global and local challenges designed to galvanise consumers around the world to defy convention, make every moment - big or small - epic, and truly "Live for Now"...

12 Mar 2015 10:32


Burger King cuts soft drinks from kids' meals

WASHINGTON DC, US: US fast-food chain Burger King is cutting soft drinks from its children's meals amid mounting pressure to reduce the amount of sweet sodas children drink...

12 Mar 2015 06:44


Female millennials are the most confident and ambitious of any female generation

New PwC survey dispels myths about women and work...

5 Mar 2015 09:17


89 finalists selected in INMA Awards 2015 competition

DALLAS, US: The International News Media Association (INMA) has announced 89 finalists in the INMA Awards 2015 competition. The annual competition rewards global excellence in sales and marketing among media companies...

5 Mar 2015 07:56


Latest emerging trends in market research

WASHINGTON DC, US: Many organisations have adopted technologies into their business models to increase efficiency, become more flexible, and to transform their current business functions. Market research has followed suit...

By Caitlin Stewart, courtesy Ashlan Bonnell 26 Jan 2015 12:10


Midas Awards reveals inaugural Brand Rankings Report

NEW YORK CITY, US: MasterCard, Absa, Citibank Top the List.

20 Jan 2015 11:02


How to react when making market research mistakes

WASHINGTON DC, US: In each stage of the market research process, there are common mistakes that can be made. So how should you handle them?

By Caitlin Stewart, courtesy Ashlan Bonnell 9 Jan 2015 14:20


Creative Leaders Retreat - be inspired and empowered

TUSCON, US: One Club is again offering you a retreat, to recharge your batteries but also to be inspired and empowered...

7 Jan 2015 12:15


Five struggles of a market researcher

WASHINGTON DC, US: The process of conducting market research isn't always easy, nor is the job of a market researcher. Here are five factors you should consider when gatthering data...

By Caitlin Stewart, courtesy Ashlan Bonnell 31 Dec 2014 06:40


How to determine if there is a market for your business

WASHINGTON, DC, US: Knowing whether or not your product is something that will sell is one of the biggest questions in marketing...

By Caitlin Stewart, via Ashlan Bonnell 21 Nov 2014 07:18


Interview: Michael O'Rourke, President, New York Festivals

NEW YORK, US: New York Festivals International Advertising Awards has honoured the World's Best Advertising since 1957. Here are some insights from Michael O'Rourke,President, New York Festivals.

7 Nov 2014 10:02


How a lack of market research causes indecision

WASHINGTON, DC, US: When markets in an industry change, either from new ideas or technological changes, successful organisations quickly begin new research projects to develop conclusions on how they should react to the change...

By Caitlin Stewart, via Ashlan Bonnell 7 Nov 2014 09:46


Global Awards 2014 shortlist: World's Best Healthcare & Wellness Advertising

NEW YORK, USA: The Global Awards competition has announced the 2014 shortlist. This year marks the 20th anniversary of the Global Awards dedication to recognising the World's Best Healthcare & Wellness Advertising.

27 Oct 2014 12:46


OMMA finalists announced

NEW YORK CITY, US: On 1 October MediaPost will honour great online advertising campaigns, websites and executions at the OMMA Awards Dinner & Cocktail Party in New York City.

11 Sep 2014 08:45

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