| Headlines MarketingUnique marketing challenges for SAA[Chris Moerdyk] Life cannot be easy for the powers that be at SAA these days, what with an economic global meltdown hammering the airlines industry, allegations of wrongdoing brought against it by the South African Transport and Allied Workers Union, and now another controversy over a multimillion dollar sponsorship of an Argentine golfer.
| 2010 FIFA World Cup | |  |
First 2010 stadium nearing completion Nelson Mandela Bay/Port Elizabeth's new stadium, in South Africa's Eastern Cape province, is at an advanced stage of completion and is set to be complete a year before the 2010 FIFA World Cup kicks off. “We at the 2010 FIFA World Cup Organising Committee South Africa are delighted with the progress made with the construction of the Nelson Mandela Bay Stadium. It is extremely exciting to see a brand new 2010 FIFA World Cup venue taking shape so many months ahead of its FIFA World Cup completion deadline,” remarked 2010 LOC CEO Danny Jordaan on Tuesday, 3 February 200, during a tour of the stadium in his hometown. The city will host eight 2010 FIFA World Cup matches - including a 2010 quarterfinal and the third and fourth place playoff match.
AdvertisingBBDO Cape Town aligns with Net#work brand Global agency BBDO has rebranded its Cape Town office, BBDO Cape Town, to Net#work BBDO Cape Town. This synchronisation with the BBDO brand nationally follows eight months of internal restructuring to align the Cape Town office with global values. PEP wraps ten Metrobus double-deckers Johannesburg PEP has renewed their mobile campaign by re-wrapping ten Metrobus double-deckers in advertising. The buses travel along Johannesburg's commuter routes between the CBD and main suburbs. ASA draws up new fee structure The ASA's Board of Directors has taken a decision to increase fees for competitor disputes and appeals. The increase, according to the ASA, is due to a rise in the annual cost of administering complaints as it is no longer in a financial position to absorb these additional costs. Globalism made in IndiaV Sunil of W+K Delhi claims the company knows to how to make global trends locally relevant. This creative director, accompanied by managing director Mohit Dhar Jayal, will be showing how they believe they have revolutionised advertising in India at the Design Indaba Conference, from 25 - 27 February 2009. TBWA wins Global Agency of the Year TBWA Worldwide has been named Advertising Age's Global Agency of the Year for 2008. Tom Carroll the worldwide chief of TBWA was also announced the winner of the publication's Ad Age Executive of the Year award. D&AD Student Annual goes online Not only will D&AD student and professional awards judging coincide for the first time this year, 2009 also marks the launch of the Student Annual Online, which will allow featured students to link to their portfolios. Dubai Lynx 2009 juries announced The members of the four juries of the Dubai Lynx Awards have been announced. Judging will take place in Dubai, where 29 creatives and media experts from 14 countries will convene to discuss and award the best creative advertising from the MENA region. Brandbar's VIPs harnesses the power of radio - BrandbarBrandbar, the advertising and production industry's agency on the move, recently launched VIP Payroll's latest radio campaign on 94.7 Highveld Stereo, East Coast Radio, OFM, Algoa fm and Jacaranda FM. Reminder: Roger Garlick Award entries close 13 February - AMASAThe Advertising Media Association of South Africa (AMASA) reminds media planners, strategists, advertisers and marketers that entries for the 2009 Roger Garlick Awards close next Friday, 13 February 2009. Droga for Cannes Lions Titanium, Integrated jury presidentLONDON: David Droga, founder and creative chairman of Droga5, will chair this year's Cannes Lions Titanium and Integrated jury, festival organisers announced yesterday, Monday, 2 February 2009. Terry Savage, festival chairman, commented, "As one of the world's most awarded and visionary creative leaders, David embodies what the Titanium and Integrated competition stands for. An activist for pushing the industry's boundaries, we are honoured that David will be at the helm of this cutting-edge category." Advertisement:
| Branding | | | Idea Engineers will grow your brand, reputation & business. | |  |
Destination brand building through business tourismTeam work at a destination is believed to be what makes or breaks an international conference. It is the spirit in which a destination's tourism industry works together to ensure that a conference runs smoothly that the event is often evaluated on, according to international guest speaker, Steen Jakobsen at the Back2Business event held this year. Meltdown creates new global champions [Naseem Javed] We have now arrived right in the middle of that second half of the hyper-accelerated phase, where western brands start to fall like dominos. As pointed out in my column first printed in 2006, Global image repositioning race heats up, in the US alone hundreds of its world-class brands are being erased. From monster banking to mega manufacturing, some 73 000 stores alone being closed in the first half of 2009, according to the International Council of Shopping Centers. Looking for fresh talent? Use your Imagination! - Vega School If you've been thinking of adding a few extra creative minds and capable hands to your team, there's never been a better time than now to do just that. Vega, School of Brand Innovation, has introduced its fifth group of Imagination Lab graduates to the marketing and advertising industry. Rex championed as leading South African creative - Rex CreativeThe work of South African brand design agency Rex has yet again piqued international interest. The company's ‘B Ready' design work - undertaken for local filmmaking outfit, Bouffant - will grace the opening pages in the February 2009 issue of leading German design magazine, Pages. thirtyfour partners with empowerment giant, Mvelaphanda Holdings - 34Specialist brand activation agency thirtyfour has announced its 25.1% black economic empowerment (BEE) deal with South African black-owned private company, Mvelaphanda Holdings, founded by Tokyo Sexwale in 1998. Joburg's host city poster for 2010 unveiled - Interbrand Sampson Last week Joburg's host city poster for 2010 World Cup was unveiled. This the result of a process that started in March 2008. The City of Joburg approached Interbrand Sampson, who did the original rebranding of Joburg and is a long standing client, to manage the process. Advertisement: CSIPromoting sustainable development in the Eastern Cape Unilever SA has partnered with the Development Bank of Southern Africa (DBSA), the Eastern Cape Department of Agriculture, the University of Fort Hare and the Amahlathi Municipality to promote sustainable development through paprika farming in Keiskammahoek in the Eastern Cape. Red Heart Super 14 Rugby FundRed Heart, one of the official sponsors of Vodacom Super 14 Rugby, has formed the Red Heart Rugby Fund which will facilitate donations to a rugby rehabilitation cause, the Chris Burger Petro Jackson Fund.
| Design | |  |
2009 Art Vespa winners to be revealed at Design IndabaThis year's winning Art Vespa and two runners-up will be unveiled at the Design Indaba Expo in Cape Town on 27 February 2009. The Art Vespa design competition is now in its fourth year.
| Digital | |  |
Tackling digital trends at MIPTV 2009 PARIS: Patrick Barry, vice president, Connected TV, Yahoo! and Dr. Jeffrey Cole, director of the Centre for the Digital Future at USC's Annenberg School, will deliver keynote speeches on Wednesday, 1 April at MIPTV 2009. The discussion will look at on-going media disruption and the latest digital lifestyle trends. What happens offline drives online [Stafford Masie] When the IEC recently announced a second voters' registration weekend, where did you first go to find more information on where to register? What about when Thabo Mbeki resigned? Where did you find the lineup of the Coke Zero music fest or the photos of Barack Obama's inauguration? Most likely, your first point of call was an online search for information. Conference on digital opportunities in the face of a recessionThe Next Step - Advancing Web 2.0 for Traditional Media conference takes place in Cape Town, 11 - 12 February 2009. Endorsed by the Online Publishers Association (OPA) and supported by the Magazine Publishers Association of South Africa (MPASA), the conference will feature insights and case studies about the challenges faced by traditional media companies as they grapple with the realities of a digital (and sluggish) economy. Omniture certifies Acceleration as Platinum Professional Services Partner - AccelerationOmniture has certified online marketing consultancy, Acceleration, as a Platinum Professional Services Partner. Omniture's highest partner endorsement for a professional services partner recognises Acceleration's ability to help clients optimise their online marketing through Omniture's suite of products. longtail and Pixel8 Studios announce merger - longtailCombining two specialist agencies to create a full-service digital agency - longtail and Pixel8 Studios have announced that discussions to merge the two companies have been satisfactorily concluded. Ten digital marketing trends to watch in 2009 - Stonewall+[Evan Milton] Increased digital spend, the rise of “causes”, the death of email and the return of content as king. Here are ten digital marketing trends for 2009 - and a prediction about a scandal that will rock the industry. Is digital marketing just gibberish? - Cambrient In episode four of new South African podcast The Digital Edge, the programme features more big agency perspective on the relevance and impact digital marketing. Expo is first-rate opportunity for digital tech marketers - DigitalLifeIn 2007, with its finger squarely on the pulse of digital technology, publishing house ITWeb identified a gap in the market for an expo that would demonstrate the limitless potential of digital technology to South African consumers of digital products and services.
| Education and Training | |  |
MTN scholarships for media leadership, management studies at RhodesMTN/Rhodes University has various media leadership and management scholarships available at Rhodes University's Sol Plaatje Institute for Media Leadership (SPI) this year. Business journalism training in AfricaThe Investment Climate Facility (ICF) for Africa and the Thomson Reuters Foundation recently announced a new partnership that will offer a training programme for business journalism in Africa. Fiction editing workshop solves catch-22 of getting published - HeadSparkYou've sweated your way through 100 000 words of your novel's first draft. You're so proud of yourself, you could burst. And then it hits you: one of the classic catch-22s of publishing. A well-edited manuscript is sure to draw a publisher's attention but, once the manuscript is sold, the work is edited by the publisher anyway. So, do you spend a fortune on a private edit to increase your novel's chances, or do hedge your bets with your manuscript's flaws and the insatiable hunger of the slush pile? Janine Lazarus confirmed on South African panel of judges for Gold Quill Awards - Janine Lazarus Media ConsultancyJudging for the prestigious Gold Quill Awards - the highest level of professional acknowledgement within business communication today - takes place this Saturday, 7 February 2009. Sponsored by the International Association of Business Communicators (IABC), the Awards have internationally rewarded the work of business communicators for more than 35 years. Face The Media: Media training for spokespeople - Janine Lazarus Media ConsultancyThe phone rings, and out of the blue a journalist is on the line asking you some tricky questions about your organisation's activities. How on earth do you handle it? How do you make your point to adversarial and aggressive questions? Your company's reputation may depend on the answers you give. YFM, Rosebank College partner for on-air competitionOver 4 - 19 February 2009, radio station YFM and Rosebank College's Braamfontein, Pretoria and Benoni campuses are running an on-air competition in which four lucky students who register with Rosebank College before 19 February will get the opportunity to have the balance of their tuition fees paid up in full for full-time qualifications. For more, go to www.rosebankcollege.co.za. Advertisement: | FAST TRACK TO WORLD CLASS MARKETING - with Professor Malcolm McDonald "Mickey Mouse or Donald Duck can make a profit in a high-growth market. Now we're going to see whether marketing can really prove its worth." One day Executive Briefing: Johannesburg 4 March 2009 Cape Town 5 March 2009 |
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| Eventing | |  |
On tap for international conferenceExperiential agency VWV has been appointed by US-based MillerCoors to produce its first annual distributor conference at the Las Vegas Rio Hotel and Convention Centre in March 2009. Activate helps make dreams come true - Activate Communication Integrated brand agency Activate's digital department recently joined forces with credit providers RCS (Retail Credit Services) in arranging for one lucky RCS cardholder a holiday of a lifetime to the exotic island of Mauritius. Business matchmaking sponsored at the Nepad Summit and Tomorrow's Leaders 2009 - Outsmart MarketingOutsmart Marketing has been awarded the contract to run their dynamic business matchmaking program at The Nepad Summit (2-5 March) and Tomorrow's Leaders (10th March 2009). Siemens hosts networking golf day - Collyer Lessick & Associates A 'Big Thank You, Improved Customer Relations and Networking' was the objective of the Siemens Transformer workshop and golf day held recently at the Blue Valley Country Estate & Golf Club. Breaking the drought - Rain Productions Experiential design studio, Rain Productions, has broken the tradition of focusing on event management through mastering the business of creating memorable guest experiences. Whether these are personal milestones or branded experiences, Rain Productions will provide a full service "experience management" facility, from conceptualisation through to design and implementation. Welcome to Cape Town! Barcode runs the Queen's Plate - Barcode Carried by the momentum of an expansive and dynamic 2008, South African mobile bar service professionals, Barcode, began 2009 with one of the most celebrated racing events of the season: the 148th running of the L'Ormarins Queen's Plate at Cape Town's Kenilworth Race Course. With its scale and prestige, it was the ideal occasion to mark the launch of Barcode's new Cape Town operation. Siemens "Team Energy - Soccer 2010" - Collyer Lessick & Associates “Exciting and exuberant” were the words used to describe the recent Siemens “Team Energy - Soccer 2010” event held at the Theatre on the Track by the Siemens Energy division. This was the atmosphere Collyer Lessick and Associates (CLA) created by bringing together people from all the different cultures within South Africa. Kadoro plans the party that beat all odds and sets the industry benchmark - Kadoro Events & Communications "Should we or shouldn't we hold a year end party?" Alexander Forbes debated, as 2008 drew to its close. Apart from the global financial crisis, previous internal parties had provided negative experiences. At the eleventh hour they called on Kadoro Events & Communications to put together a daunting, but exciting programme - in just five weeks. Playboy magazine's 50th Anniversary Playmate joins JHB New Year's celebrations - Sound Media BTL activations company, Sound Media, was once again involved in producing one of SA's hottest New Year's Eve parties. Callit-IT works their magic at 'Iyavaya le Jazz' - Callit-ITDimension Data recently hosted clients at an unforgettable evening of jazz, and Callit-IT played a key role in ensuring that it was a spectacular evening befitting the guest of honour, Victor Ntoni. Callit-IT contribution at World Aids Day - Callit-ITIn response to its client Collyer Lessick's request for assistance for the Dimension Data and the Starfish Greathearts Foundation World Aids day, Callit-IT immediately and without hesitation came to its assistance, sponsoring its services and offering assistance for this incredibly worthy cause. Ice Art and Bell's Whiskey offer an icy welcome at the SA Open Golf Tournament, Pearl Valley - Ice Art It was a frosty tee-off at Pearl Valley for Ice Art and Bell's Whiskey. Each day of the tournament a large golf ball fountain was produced, along with snow-engraved replicas of the SA Open logo. Advertisement: ExhibitionsNew portfolios for key Oasys management - Oasys Innovations Oasys Innovations has announced operational changes to its executive management structure, based at its head office in Johannesburg, effective since January 2009. Joburg exhibitors get ready for Markex 2009 - MarkexThe new year has started with a bang and South Africa's marketing, promotions and special events companies are preparing themselves to make 2009's Markex show the best yet. South Africa's premier marketing and promotions exhibition, Markex 2009 is taking place from 9 - 11 June at the Sandton Convention Centre in Johannesburg. Thebe goes greener in 2009 - Thebe Exhibitions and ProjectsThebe Exhibitions and Projects will ensure that all steps are in place towards a greener events industry in future. Managing director Carol Weaving says the company's greening policy will be further refined and presented to exhibitors as part of its marketing strategy. Advertisement: | ROGER GARLICK AWARD - ENTRIES CLOSE 13 FEB 2009!!! Got an innovative media campaign that’s worthy?
Backed by consumer insight, Flighted between 1 Jan - 31 Dec 2008, Solid media strategy ,Proven ROI Enter now!! R600 inc VAT per entry. For more info visit www.amasa.org.za. |
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| Magazines | |  |
37th FIPP World Magazine Congress in LondonThe FIPP World Magazine Congress will bring together global speakers, a 54-stand exhibition and roughly 1000 delegates to demonstrate the strength of magazine brands in challenging economic times. The congress takes place 4 - 6 May 2009 in London. Online travel magazine goes to print Hallocrazyworld.com, an online youth travel magazine, is launching the Hallocrazyworld printed magazine in April 2009. The publication will appear biannually, with the first issues published in April and October 2009. Kick off turns 15 with Dr Khumalo Kick Off magazine is celebrating 15 years in the magazine industry with a birthday edition that features Doctor Khumalo on the cover as well as an interview regarding his career. Another feature is a look back at the career of Andre Arendse. Was it something we said? - Popular Mechanics Science and technology magazine Popular Mechanics has again defied the doom 'n gloom prophets with a January sale in excess of 47 000 - its best result since the magazine's launch in August 2002. Subscriptions now account for about 15 000 of total sales.
| Media | | | Recruitment - Advertising, Marketing, Public Relations, Media Sales | |  |
2009 PEN/Studzinski Literary Award finalists announcedThe South African Centre of International PEN (SA PEN) has announced the finalists for the 2009 PEN/Studzinski Literary Award. The award for original short stories in English by African authors had 827 entries, 625 of which met with the rules of entry. Why you shouldn't do your own editing [Tiffany Markman] The last time you wrote a document, didn't it make you mad when - after checks and double-checks - someone pointed out the error you should've spotted before you printed 50 of the bleeding thing? Welcome to the world of what I call ‘Neuro Autocorrect', where your brain fixes your mistakes so you don't see them. Here's how it happens, why it happens, but more important, what you can do about it. Making the most of cross-border publishing initiatives - TABPIOnline international publishing initiatives cost a fraction of international print publishing initiatives. So, embarking on a cross-border publishing initiative, provided it's online, is a no-brainer. A South African B2B publisher shares its lessons on cross-border publishing initiatives after an attempt to tie-up with a Canadian equivalent to publish an online newsletter distributed to the trade. "2010 could be a knife in the back" - Top Companies Publishing“Western Cape companies are thinking too small.” This was the message from The Western Cape Investment and Trade Promotion Agency (Wesgro) at the launch of their International Trade Team at the BMW Pavilion at the V&A Waterfront, Cape Town, last week. Death of Cape Town journalistNEWSWATCH: Francois Krige, a veteran Cape Town newspaper and online journalist, recently passed away after a brief battle with cancer, reports IOL. MobileNewsclip launches ViaMobileNewsclip Media Monitoring has launched a new division within the company called ViaMobile, which offers a subscription service that delivers news to cellphones, Blackberries or computers. ViaMobile is Newsclip's publishing company, which provides content sourced from its daily in-house publishing and monitoring divisions. MediaCom taps Eyeblaster and Nokia for a breakthrough mobile ad campaign - EyeblasterMediaCom launched the world's first third-party-served mobile campaign in December, representing a major breakthrough in mobile advertising. MediaCom used Eyeblaster Ad Campaign Manager (ACM) to serve ads across the Nokia media network. The campaign, promoting the latest services from mobile operator T-Mobile, spans across multiple mobile and online publishers. Mobile Marketing: It's all about matching brand offers to customers' lifestyles - Yonder Media[Candy Steyn] In today's media cluttered lives, it is important for marketers to look for ways to communicate with customers using more than one channel to achieve better results and at the same time to keep up with consumers' changing communication preferences.
| Newspapers | |  |
New global sports newspapers association createdPARIS: Six of the world's sport-dedicated newspapers have formed an International Association of Sports Newspapers (IASN), aiming to defend and promote the interests and freedom of the sports press. Media vs Motlanthe's private life[Issa Sikiti da Silva] The media was justified in reporting on President Kgalema Motlanthe's private life as he is the country's leader whose social behaviour should be scrutinised for the benefit of the country, analysts told Bizcommunity.com this week. New community newspaper for PretoriaA new community newspaper will be published for the eastern suburbs of Pretoria. The eastern times is a result of the recent staff retrenchments of Citi Newsroom, publishers of the previous monthly community newspaper, Eastern News. Online MediaSarie steps into cyberspace Sarie magazine has launched its new website covering fashion, beauty, food, décor and content and information aimed at the female market. Features include style tips, news snippets as well as articles. Digital vital to support magazine sales Wrapped magazine has launched its new website that makes the magazine available for reading online. Morne Ebersohn, publisher of the gay magazine explains how magazines are doing themselves a disservice by not having a digital platform to support copies sold on shelves. Social media: the smart choice[Sandy Carter] With the current economic situation, now is the time for marketers and sales leaders to embrace social media. The market has shifted its expectations. No longer are people leveraging the web to just access information, but they are sharing, participating and co-creating in greater numbers. And to advance leads in the sales cycle, social media has the necessary tools. Property at bargain prices with Private Property auctions - Private PropertyProperty buyers hoping to pick up a bargain during the current slump in the market should look more closely at Privateproperty.co.za. With online auctions every week, the potential to pick up a sound investment at a great price is definitely on the cards. Idea Bounty and BMW - winning drivers - Quirk eMarketingIdea Bounty is a creative crowdsourcing platform which links clients with briefs and creatives with ideas in an international social think tank where the best ideas are rewarded. Launched only three months ago, the latest brief is from BMW. Technological innovation is changing the face of human resource management - White Wall WebA study conducted by the Chartered Institute of Personnel and Development indicates that 77% of international organisations implement human resource information systems in order to improve quality, speed and flexibility of information. Prezence push technology boundaries with Savanna in the Lemon Light campaign - Prezence SA Savanna is all about being tactical, dynamic, topical and relevant and decided to give consumers the opportunity to make their own Savanna TV ad and star in the dazzling lemon light along with their friends. SA Men expanding their online presence - check out the SA Men group on Facebook - SA MenLast October we created a dedicated group for SA Men on Facebook and our aim is to exceed 1 000 Facebook members by 1 May this year, when we celebrate SA Men's first birthday. Please join the ‘SA Men' group as soon as you can to help us achieve our goal. Advertisement:
| Out Of Home | |  |
Investing in washroom advertising in UAE Despite the current global economic slowdown, demand for washroom advertising in the Middle East is exceeding supply according to the MD of TLC Middle East, Andrew Kramer. Pieter Groenewald joins Wideopen Platform The Wideopen Platform management team announced on Wednesday, 4 February, the appointment of Pieter Groenewald at the Primedia Unlimited subsidiary. Capture the attention of consumers in transit Out of home media company Urban Exposure is launching Submedia, an interactive media platform that converts still images to movie-like adverts through the speed of the viewer. “Transit advertisements are offering a novel way for advertisers to capture potential consumers without irritating them,” asserts Submedia CEO Peter Corrigan. IDC invests R60 million in Massiv TV Taxi media owner Massiv TV and the Industrial Development Corporation (IDC) announced a R60 million equity transaction by the corporation this morning, Tuesday, 3 February 2009. The deal will see the IDC acquire 24% of Massiv TV, with a further percentage interest banked for an empowerment suitor. Massiv TV retains 51% of the business. Primall Media wins Sandton City, Nelson Mandela SquarePrimedia Unlimited's Primall Media has been awarded lead service provider for in-mall and parkade advertising rights to Liberty Properties' Sandton City Shopping Centre and Nelson Mandela Square, it was announced yesterday, Monday, 2 February 2009. Extreme flighting for extreme impact! - INM Outdoor The new outdoor advertising campaign for Lux makes best use of two of INM Outdoor's high impact sites in Braamfontein on Noswal House, and the massive wall mural on the M1 below Wits University, using practical, yet highly effective production techniques. The Dolphin Banner or Finn Flag - Right Stuff As with most vertical banners, the Dolphin Banner (or Finn Flag, as it is sometimes referred to) is a gregarious specimen, most comfortable and appealing in a large array, making it a great eye-catcher at outdoor events. Sick of the tired old billboard structures in Soweto? - POP Outdoor Soweto today is a thriving hub of new consumer activity and its residents are tired of being treated as secondary shoppers. Many of these people have high levels of disposable income and want to be recognised as new age consumers, but Outdoor companies still target them with billboards from yesteryear. Providing water - providing life - What's New Media Johannesburg Water is a municipal entity owned by the City of Johannesburg mandated to provide water and sanitation services to the residents of Johannesburg. The entity supplies some 650 000 domestic, commercial and industrial customers and serves an estimated three million people. It is therefore imperative that any scheduled water interruptions, residents are informed well in advance to minimise the inconvenience. Can't get billboards in Cape Town...? Think again! - POP Outdoor POP Outdoor have launched 3m x 6m POP Lite two-weekly rotational packages in the almost impossible to reach Western Cape Region. The launch of POP Outdoor's POP Lite Western Cape package should be an integral part of media strategists plans for 2009. PrintingPaarl Media printing press burns downOne of Paarl Media Group's printing presses at Paarl Gravure, Montague Gardens, went up in flames around 6.45am Saturday morning, 7 February 2009. While the damage is estimated at between R400 and R550 million, according to media reports, the group says that business will continue as per usual, thanks to its “extensive backup capacity and capability”. ProductionAll the 2009 Golden Horn winnersOver 70 Golden Horns were awarded at the third South African Film and Television Awards (SAFTAs), held at the Pretoria State Theatre on Saturday, 7 February 2009. Both Cynthia Shange and Carl Fischer received Lifetime Achievement Awards. Talent Campus Durban at DIFF 2009 The 30th Durban International Film Festival will be hosting the second edition of Talent Campus Durban from 24 - 28 July 2009. The course is an intensive five-day programme of workshops and seminars delivered by film professionals aimed at enhancing theoretical and practical approaches to filmmaking. Profoto Awards in judging phaseFive international judges form part of the judging team of the 2008 Profoto Awards, sponsored by Sony Alpha. The judging process started on 23 January 2009 and will reach a climax on 7 February, when the award winners in each category will be selected. Audio Arts Africa delivers ‘the message' from all sides - Audio Arts AfricaWhen ADNET Three Sixty Degree Advertising's Paul Hanley walked into Audio Arts Africa with the idea of creating South Africa's first commercial ‘3D' audio experience, he may well have patted himself on the back; or, given the name of his agency, done a back-flip. He was in the right place at the right time.
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Riding out the economic stormPR-Net is hosting a meeting in Cape Town on 24 February 2009 in an attempt to identify practical ways in which PR practitioners can deal with the global financial crisis. The guest speaker is Colin Douglas, a management consultant and writer who will share his experiences from the business world and the ocean.
| Radio | |  |
Kevin Savage new MPowerFM GMBroadcasting legend Kevin Savage has been appointed GM of MPowerFM, effective 1 February 2009, the independent Mpumalanga radio station announced on Friday 6 February. Savage replaces founding GM Bondo Ntuli, who resigned in December 2008 to reportedly pursue a private business opportunity in Mpumalanga's entertainment industry. New presenter for Capricorn FM Capricorn FM yesterday, Monday, 2 February 2009, welcomed Khensani Nyango on air. The new presenter for the Mid-Morning Rendezvous, Nyango is a young multilingual broadcaster who made her debut on radio at Phalaborwa Community Radio. Toy Story campaign 2008 draws to a successful close - East Coast RadioEast Coast Radio's Toy Story 2008 campaign has come to a successful close after nine weeks of collecting toys and cash for less fortunate children in the KZN province.
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Consumer attitude towards smoking[Bateleur Khanya] According to a Bateleur Khanya survey conducted in October this year, legislation in South Africa is changing consumer attitudes towards smokers. 56% of non-smokers and 18% of smokers agree with the statement, "People look silly when they smoke." A picture of well-being and happiness in various employment sectors in South Africa - TNS Research SurveysThe beginning of the year marks a time when many people enter the employment sector as new starters, fresh from school or the tertiary environment, or start new jobs having changed their job or the company they work for. The power of advertising is 65.0 - TNS Research SurveysBut it needs to be at least 70.0 in terms of a new model of overall attitudes to advertising incorporating advertising's role in society, its entertainment value, its information value, its irritation level, and its trust and credibility. The model suggests that advertising in South Africa could be more entertaining and less serious. 2010: South Africans are showing support! - African Response Optimism around South Africa's readiness for the 2010 FIFA World Cup has taken an upward turn and South Africans are showing their support for 2010 preparation. This is according to market research company, African Response. These results correspond closely with those released by FIFA at the 500-day countdown celebration. RetailPick n Pay suppliers in food prices blame game[Nicola Mawson] Pick n Pay's suppliers — under pressure from the retailer to curb price increases for foodstuffs — yesterday in turn blamed their own suppliers for high prices, suggesting that monopolistic practices were the real culprits behind stubbornly high food prices. Tapping into 350 years of SA winemaking excellence The 350th celebration of winemaking in South Africa on 2 February 2009 provides the industry with the opportunity to reinforce its position as one of the New World's oldest wine producers and to celebrate its diverse and colourful vinous heritage.
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The truth about lying [John Boe] Some people can't tell a lie, others can't tell the truth and, unfortunately, most people can't tell the difference. Can you tell when someone is pulling the wool over your eyes? Whether you're an attorney selecting a jury, a manager interviewing a new agent or a salesperson making a presentation, your ability to quickly and accurately discern the truth greatly enhances your effectiveness. How to crown your customer - SALESGURU Publishing Do you want to secure long-term and profitable relationships with your current prospects? Do you want to protect your customers from the competition? Then it's time you started crowning your customers. Here's how... SponsorshipBMW international polo series hits the Western Cape - SAIL The glamour and excitement of international polo will hit South Africa in February with the launch of a new polo series in Paarl in the Western Cape. What every CMO needs to know about sponsorshipKim Skildum-Reid, co-author of industry bestsellers, The Sponsor's Toolkit and The Sponsorship Seeker's Toolkit 3rd Edition, has written a new white paper, “What Every CMO Needs to Know about Sponsorship”, available as a free, no-obligation download from www.powersponsorship.com/sponsorship-for-CMOs.html. This paper outlines both the approach and practical strategies that heads of marketing can employ to get the best from their sponsorship investments and their sponsorship staff.
| TV | |  |
R1 billion for ODM'S pay-TV operations[Issa Sikiti da Silva] A whopping R1 billion. That is the total funding requirement of On Digital Media (ODM), director Vino Govender told Bizcommunity.com, as one of South Africa's pay-TV new players makes final preparations to enter the tough but lucrative market monopolised by MultiChoice for more than a decade. Tshwane TV to go live soon[Tshepiso Seopa] While Tshwane Community TV missed its December 2008 deadline of being on air and broadcasting in the capital city, it is only a matter of time before residents start enjoying their own 24-hour community television channel - it is now expected to launch end of March 2009.
| Youth Marketing | |  |
SAARF Teen RAMS ReleaseThe South African Advertising Research Foundation (SAARF) has invited those who would like to attend the presentation of the SAARF TEEN RAMS release to register. Attendance at the event is free of charge. Kids need shoes! - HDI Youth Marketeers For many of South Africa's city slicker kids, a new year involves a frenzied shopping spree to stock up on new school gear. However, hundreds of thousands of less fortunate learners are lucky just to get the back-to-school basics on the family's shopping list, and expensive items like school shoes are luxuries. Because of their work in the South African school landscape, HDI Youth Marketeers finds this even more worrying than most. |
| | Ornico new ad showcase |  | | Television | Albany | KFC | Namaqua | Peugeot | KFC Streetwise Feast |
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| | Galleries | | La Dolce Vita as Cafe Peroni launched in Nelson Mandela Square
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| | New accounts | | | Vodacom appoints Bloom Marketing for KwaZulu-Natal activations - more info | | Ntaitsho Consulting appoints Dashboard Integrated Marketing - more info | | Saatchi & Saatchi appoints Tin Can as PR affiliate - more info | | Pixel Workshop gains two new accounts - more info | | Redesigning Redd's - more info | | Winning with Racetec - more info | | Egg Marketing & Communications gains new account - more info | | African Star Communications gets a Make Over - more info | | Primall Media awarded rights to Sandton City and Nelson Mandela Square - more info | | More...  Submit a New account | | |
| | People on the move | | | New junior designer at Design Bee - more info | | Pieter Groenewald joins Wideopen Platform - more info | | Malcolm Leitch appointed as non-executive director at Glendinning - more info | | Appointments at Dashboard Integrated Marketing - more info | | New appointment at The Letter Corporation - more info | | New appointments at BrandNew Advertising - more info | | Simba CEO to take over Pepsi South Africa - more info | | New talent joins Jozi FM's dream team. - more info | | New appointment at Kwantam Digital - more info | | Huw Tuckett, the newly appointed managing director of Uwin Iwin Incentives - more info | | More...  Submit a Person | | |
| | Events to diarise | COBIT Foundation training course Real IRM - Johannesburg, 9 February / Cape Town, 16 March / Johannesburg, 11 May This is a two-day instructor-lead course presented with a case-study to make the theory relevant and easy to apply. | | | Aprimo Marketing Summit 2009 Scion IT (Pty) Ltd - San Diego, 9 February The Aprimo Marketing Summit is an exclusive event for Aprimo customers, partners and prospects. | | | Essential media relations PRISA - Randburg, 10 February Media Relations is the backbone of most Public Relations programmes. | | | Networking breakfast PRISA - Richards Bay, 10 February Brenda Eckstein, author of Networking Tactics and ABCs of effective networking, will present a two-hour workshop on achieving success through personal networking. | | | Web design course Phemba Technologies (Pty) Ltd. - Randburg, 10 February / Randburg, 3 March / Randburg, 7 April / Randburg, 5 May / Randburg, 16 June This three-day course covers the whole web design process from concept to publishing and you will complete your website during the course. | | | Election reporting course IAJ - Durban, 10 February This course is aimed at journalists working in either mainstream or community newsrooms, as well as freelancers, who will be involved in reporting on the 2009 National and Provincial elections in South Africa. | | | Get the best out of Microsoft Access Front Foot - Johannesburg, 12 February Whether you're processing client records, stock items, or any other information you need, Microsoft Access 2003 makes working with and accessing those data files simpler than ever before. | | | How to create advertising that generates business ZA Group (Pty) Ltd - Sandton, 12 February Find out what marketing efforts really work, from a practicing expert in this fast-paced, one day workshop: How to create advertising guaranteed to generate business for your business. | | | Marketing a consulting practice in difficult times REPUCOMM - Johannesburg, 12 February At this workshop, you will learn how to market your services in a challenging and competitive marketplace. | | | Advanced Photoshop course Blanc Noir Photography - Pretoria, 14 February This course looks at layers, image manipulation and other advanced techniques - advanced sharpening, fixing photo's, fixing flat lighting conditions, adding/removing objects from an image etc. | | |
| | Upcoming events | Communication strategy and skills Institute for the Advancement of Journalism (IAJ) - Johannesburg, 9 February Basic sub-editing course Institute for the Advancement of Journalism (IAJ) - Johannesburg, 9 February Diploma in Marketing Communication AAA School of Advertising - Johannesburg, 9 February COBIT Foundation training course Real IRM - Johannesburg, 9 February Talent management course Montana HR Services - Johannesburg, 9 February Honours in Brand Leadership Vega The Brand Communications School - Cape Town, 9 February Part-time Honours in Brand Leadership Vega The Brand Communications School - Cape Town, 9 February Ignite your business writing skills Ignite - Johannesburg, 9 February Adobe Dreamweaver CS4 Vega the Brand Communications School - Bordeaux, Johannesburg, 9 February Principles of Graphic Design AAA School of Advertising - Johannesburg, 9 February | More...  Submit an event | | |
| | Jobs offered | Specialising in Media Sales, Advertising and Marketing placements |  |
| IT Manager - Development - Cape Town Habari is looking for a confident and experienced IT manager to head up their growing department. If you think you have what it takes apply now! read more
| Senior Graphic Designer - Pretoria East Must enjoy design!Experienced, highly creative, talented, energetic, motivated, enthusiastic team leader, responsible, deadline driven, delivers accurate, creative, professional work. University Pretoria Information Design preferred. read more
| Strategic Insights Manager - Johannesburg Strategic Insights Manager required for financial institution. read more
| Account Manager - Sunward Park Great opportunity for enthusiastic, motivated and strategic thinker to create true value for our clients. If you are a self starter with exceptional client and media service ability, apply here! read more
| Corporate Communications Manager - Pretoria Senior Corporate Communication Manager based in Pretoria. Must be fully fluent in English and Afrikaans, with excellent writing skills read more
| Sales Executives X2 - Sandton Veritas Prime is looking for two sales executives, minimum four years experience, who are able to close the deal, who are dedicated, honest, driven, professional and enthusiastic. read more
| New Media Editor - Grahamstown This three year contract post needs a dynamic person who enjoys working with a lively editorial team to create web and mobile platforms for South Africa's oldest independent newspaper. read more
| Marketing/Production Assistant - Cape Town Position offered as assistant to the owner in the marketing, management and administration of an established Cape Town based Mama Dance! Sound Studios and it's many related music services. read more
| Advertising Manager - EE - Johannesburg Financial institution seeks the experience and professional services of a skilled advertising manager. read more
| Strategic Marketing Manager - EE - Johannesburg Financial institution requires the expertise and vast knowledge of a senior strategic marketing manager. read more
| Traffic Co-ordinator - Pretoria Traffic Co-ordinator needed for communication service agency. read more
| Mentor - Sandton You have the experience, you've been entrepreneurial at some point, corporate is not for you, and you want to have real meaning. Try mentoring as a lifechoice. read more
| Bookkeeper - Sandton Kramerville Experienced bookkeeper required to assist small businesses with their books. Raizcorp is looking for a bookkeeper with a soul. read more
| Senior Designer/Art Director/Illustrator - Johannesburg Masters & Savant Worldwide is recruiting a senior creative to work in the fields of high-end design for television and below the line in the Johannesburg branch. read more
| Scheme Marketing Specialist - Johannesburg - Braamfontein Based in Johannesburg (R450-480k p.a). B.Comm/BA Marketing - three to five years relevant experience. Managing budgets, developing marketing and brand plans. Experience in health/insurance industry. read more
| Accountant - Cape Town - Green Point If numbers talk to you, and you are looking for a stable work environment in these times of economic uncertainty and stress, we have just the right position for you. read more
| Rentals Administration Assistant - Dunkeld/Hyde Park Jawitz Properties needs you if you are a strong administration multitasker who would like to work in the property environment. If you love administration, you could be our perfect match. read more
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| | Quotes | | | "You are the embodiment of the information you choose to accept and act upon. To change your circumstances you need to change your thinking and subsequent actions." - Adlin Sinclair | | "It takes courage to be creative. Just as soon as you have a new idea, you are a minority of one." - E. Paul Torrance | | "The theory of marketing is solid but the practice of marketing leaves much to be desired." - Philip Kotler | | "To design is to communicate clearly by whatever means you can control or master." - Milton Glaser | | "Never let inexperience get in the way of ambition." - Terry Josephson | | More...  Submit a Quote | | | Print - Print any item in this newsletter. Email - Email any item in this newsletter. Comment - Comment on any item in this newsletter.
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