Vicinity Media's Omnichannel Analytics measures the real-world impact of omnichannel advertisingNeil Clarence
MACmobile's Andrew Dawson on why data technology can take FMCG marketing to the next level The key to success in a pressured economic environment is to understand the data and the dynamics and specifics of each aspect of the value chain, including individual customers.28 Jan 202028 Jan 2020 WhatsappPrintXLinked-inFacebookMore sharing options