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Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
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Burson-Marsteller appoints senior advisor
Public relations and communications firm, Burson-Marsteller, has appointed Geoff McDonald as its senior advisor on corporate purpose and organisational change. McDonald was former global VP of HR for marketing, communication, sustainability and global talent at Unilever. McDonald's role will include helping companies and organisation embed corporate purpose into their business performance.
