Acknowledging women’s strength
Danette Breitenbach
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Nielsen Sports SA appoints Eddie Roux as technical and innovations director
Nielsen Sports South Africa has appointed Eddie Roux as the technical and innovations director in the strategic shift towards increased technological integration. The company aims to enhance automation and leverage generative AI for improved data analysis and reporting. This role underscores Nielsen Sports SA's commitment to innovation, ensuring they deliver cutting-edge sponsorship media valuation insights and services.
