Industry wall

Robert Grace
MARKETING & MEDIA
Apple. Challenging the skeptics - M&C Saatchi Abel

Robert Grace[Robert Grace] When people ask what value advertising really brings I always say that we're in the business of creating intangible value for businesses. So how does a brand like Apple do this?..

Posted 7 years ago | Like
Ken van Ginkel
[Music] 

Johannesburg-based pop duo RO is currently dominating the radio airwaves with Fall, the second single from their debut album, The Daydream Club.

Posted 7 years ago | Like
Ruth Cooper
LIFESTYLE & ENTERTAINMENT
#SustainabilityMonth: Greenpop's Got Wood

#SustainabilityMonth: Greenpop's Got Wood
[Ruth Cooper] This past September you may have noticed your social media feeds filling up with images of strapping young naked men covered by strategically placed foliage, wheelbarrows or watering cans.

Posted 7 years ago | Like (1)
Graham Deneys
MARKETING & MEDIA
Did we just hear an industry rumble? - Dentsu

Graham Deneys[Graham Deneys] A seismic shift is taking place in our industry and adjustments are being made as the tremors grow louder and more frequent. Those at the forefront are mobilising to ensure that when the full quake comes they will be 100% ready...

Posted 7 years ago | Like
Leigh Andrews
MARKETING & MEDIA
#Loeries2016: Loeries rankings with Ogilvy

Ogilvy JHB with the Grand Prix for KFC's 'Everyman Meals'
Ogilvy JHB with the Grand Prix for KFC's 'Everyman Meals'
[Leigh Andrews] The Loeries rankings are in, so I chatted to some of this year's top ranked creatives post-celebrations, including some of Ogilvy SA's dream team...

Posted 7 years ago | Like
Dean Rajh-Gopaul
MARKETING & MEDIA
What is your strategy in this digital world?

123RF
123RF
[Dean Rajh-Gopaul] We have moved on from asking "what is your digital strategy?" to "what is your strategy in a digital world?" The answer is, obviously, not nearly as simple as some make it out to be...

Posted 7 years ago | Like (1)
Nick Paul
FINANCE & INSURANCE
How South African insurers are missing the Facebook boat

How South African insurers are missing the Facebook boat
© bloomua 123rf.com
[Nick Paul] In the digital world, the insurance industry enjoys some of the most expensive marketing costs, particularly when it comes to SEM channels like Adwords...

Posted 7 years ago | Like
Lynette Hundermark
IT & TELECOMMUNICATIONS
Evaluating the app-opportunity

Evaluating the app-opportunity
[Lynette Hundermark] "There's an app for that" is one of the most common phrases exchanged amongst smartphone owners. From hailing a taxi...

Posted 7 years ago | Like
Danette Breitenbach
MARKETING & MEDIA
Growing from strength to strength

Growing from strength to strength
[Danette Breitenbach] With the Advertising Media Association of Southern Africa (AMASA) Awards shortlist released and the awards function taking place on 25 October, the excitement is mounting...

Posted 7 years ago | Like
Ruth Cooper
Ruth Cooper
Rocking the Daisies 2016

Superbalist is Rocking the Daisies the music and lifestyle festival took place at Cloof Wine Estate in Darling from the 6-9 October.

Rocking the Daisies 2016  Rocking the Daisies 2016  Rocking the Daisies 2016  Rocking the Daisies 2016  

Posted 7 years ago | Like
Daniel Dercksen
LIFESTYLE & ENTERTAINMENT
NT Live theatre available on the big screen

NT Live theatre available on the big screen
[Daniel Dercksen] Theatre lovers are in for a treat Cinema Nouveau's next two broadcasts from National Theatre Live...

Posted 7 years ago | Like
Ruth Cooper
Ruth Cooper
2016 Eat Out Everyday Eateries Awards: Western Cape

The Eat Out Everyday Eateries Awards for the Western Cape were announced on the 18 October at Mercedes-Benz in Century City.

Abigail Donnelly of Eat Out_Theshni Chellan_Mercedes-Benz and Aileen Lamb of Eat Out  Aimee and Ryan Josten of Karoux Restaurant  Best Coffee Shop_Meraki_Cloe Visser_Melissa Adams_Corlandi Conradie_Tatum Morley-Saieva_Francois Zietsman  Best Indian Eatery_The Indian Chapter with Prim Reddy_Prim Reddy  

Posted 7 years ago | Like
Leigh Andrews
MARKETING & MEDIA
#BeyondRetail2016: Readying for retail saturation or a complete revolution?

#BeyondRetail2016: Readying for retail saturation or a complete revolution?
© Bowie15 – 123RF.com
[Leigh Andrews] E-commerce is set for more uptake, but traditional retailers need not worry about a loss of overall sales as a result. Here's how they can avoid extinction by keeping ahead of retail trends...

Posted 7 years ago | Like
Andre Steenekamp
MARKETING & MEDIA
Elevating SA digital agencies' specialist skills to world-class levels

123RF
123RF
[Andre Steenekamp] South African brands expect their digital agencies to deliver industry specialist skills that compare favourably to the international market. Getting this right demands closer relationships between brands and agencies...

Posted 7 years ago | Like
Damon Stapleton
MARKETING & MEDIA
In defence of the often maligned creative

Image source © .
Image source © Damon's Brain.
[Damon Stapleton] When I got into this business 20 years ago, creatives and creative departments were always called the crazy ones. We were portrayed as necessary yet unpredictable...

Posted 7 years ago | Like
Louise Burgers
MARKETING & MEDIA
#TRENDING: Canadian campaign gives US neighbours "virtual hugs"

Alec Baldwin portrays Donald Trump on SNL Live. Source: YouTube
Alec Baldwin portrays Donald Trump on SNL Live. Source: YouTube
[Louise Burgers] #TRENDING: A brilliant social media advertising campaign from Canada which made Americans cry, reports Louise Marsland...

Posted 7 years ago | Like
Victor de Kock
RETAIL
Retailers need to accept that omni-channel buying is growing rapidly

Retailers need to accept that omni-channel buying is growing rapidly
© Andriy Popov – 123RF.com
[Victor de Kock] Today's customers hop from researching products on their smartphones to viewing them in-store to ordering online without missing a beat. Technology today touches nearly every aspect of consumers' buying decisions, from researching which product to buy to paying for it...

Posted 7 years ago | Like
Johanna McDowell
MARKETING & MEDIA
Warm up to cold calling and yield better results for your agency

123RF
123RF
[Johanna McDowell] In some quarters, cold calling is regarded as the life blood of some of the businesses operating in the marketing, advertising, communication industry's B2B environment...

Posted 7 years ago | Like
Mike Saunders
MARKETING & MEDIA
Improving the relationship between data analysts and marketers

123RF
123RF
[Mike Saunders] Data analysts and marketers historically have not needed to work closely together... today, that has changed. Data analysts have become some of the most valuable people in your marketing team...

Posted 7 years ago | Like
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