Wallpost South Africa

Brendan Seery
MARKETING & MEDIA
[Orchids & Onions] A digital cheetah? Spot the difference in new Mazda ad

[Orchids & Onions] A digital cheetah? Spot the difference in new Mazda ad
[Brendan Seery] Using cheetahs in car advertising is nothing new - a few brands have done it in the past, presumably because the association with the fastest four-legged animal on Earth says something about your four-wheeled animal...

Posted 8 years ago | Like
Candice Winterboer
TOURISM, TRAVEL & HOSPITALITY
2015 South African Travel Stats Infographic

2015 South African Travel Stats Infographic
[Candice Winterboer] There are thousands of travel infographics out there, but none that gives us data specific to the travel industry in South Africa...

Posted 8 years ago | Like
Grant Shippey
MARKETING & MEDIA
[Digital Marketing] Mobile technology: Far bigger than you think

[Digital Marketing] Mobile technology: Far bigger than you think
[Grant Shippey] We use the term mobile to refer to cell phones, and much of South Africa's marketing speak interprets 'mobile marketing' to be constrained to this platform. But mobile technology is more extensive than we often realise...

Posted 8 years ago | Like
Chris Brewer
MARKETING & MEDIA
Calculating the budget (Part three)

Calculating the budget (Part three)
[Chris Brewer] Now, where was I? Ah yes, there I am! In the last few articles we've been looking at budgets and I just wanted to cover a few of the remaining ones so that you are able to do broad comparisons between them all...

Posted 8 years ago | Like (2)
Mike Laws
MARKETING & MEDIA
Sold on mobile

Sold on mobile
[Mike Laws] Here's something for brand champions to think about as they consult their placement schedules this week: if one considers that 91% of mobile phone owners keep their phone within a one metre radius, 24 hours out of every day, why then do marketers bother with any other type of media?...

Posted 8 years ago | Like
Louise Burgers
MARKETING & MEDIA
[Digital Marketing] Defining digital marketing

[Digital Marketing] Defining digital marketing
[Louise Burgers] The term 'digital marketing' is a bit of a misnomer. It's all marketing say the experts, with digital integrated into the application and big data making it easier to measure the customer and track consumer purchasing behaviour...

Posted 8 years ago | Like
Eugene Yiga
LIFESTYLE & ENTERTAINMENT
Heart of Redness

Heart of Redness
[Eugene Yiga] For the past decade, Soweto-born composer and librettist Neo Muyanga has been working together with Mark Fleishman, co-artistic director and executive trustee of Magnet Theatre.

Posted 8 years ago | Like
Ann Nurock
MARKETING & MEDIA
[Loeries 2015] Unilever's Justin Apsey on purpose-driven marketing

[Loeries 2015] Unilever's Justin Apsey on purpose-driven marketing
[Ann Nurock] Ann Nurock spoke to Justin Apsey, Vice President of Brand Building Home & Surface Care at Unilever during the Loeries Creative Week Durban. Unilever won one gold, three silver and seven bronze at the awards on Saturday and Sunday night...

Posted 8 years ago | Like
Leigh Andrews
MARKETING & MEDIA
[Behind the Selfie] with... Lerato Mbele

[Behind the Selfie] with... Lerato Mbele
[Leigh Andrews] This week, as part of our special focus on women in #WomensMonth, we find out what's really going on behind the selfie with Lerato Mbele. She is presenter of the weekly Africa Business Report on BBC World News, and also African Business correspondent, part of a global team providing extensive coverage for the channel...

Posted 8 years ago | Like
Louise Burgers
MARKETING & MEDIA
[TrendTalk] Dear brands, stop stuffing up social!

[TrendTalk] Dear brands, stop stuffing up social!
[Louise Burgers] Brands need to seriously get their social media act together. Last week went down as another week of #brandfails that could have been totally avoided with basic social media training...

Posted 8 years ago | Like (3)
Lesley Svenson
Lesley Svenson
[BizTakeouts Radio Show & Podcasts] 
Posted 8 years ago | Like
Danette Breitenbach
MARKETING & MEDIA
Math men vs mad men? Or renaissance men

Math men vs mad men? Or renaissance men
[Danette Breitenbach] Awards are all about creativity, but clients are paying for results. Creativity in the traditional sense of the meaning does not apply to the world we live in today and it is no longer the monopoly of advertising agencies...

Posted 8 years ago | Like
Leigh Andrews
MARKETING & MEDIA
Looking back on Dr Ludi Koekemoer's 'blessed journey' through advertising

Looking back on Dr Ludi Koekemoer's 'blessed journey' through advertising
[Leigh Andrews] Many were saddened to hear of Dr Ludi Koekemoer's pending retirement from his role as CEO of the AAA School of Advertising - he's so vibrant and in touch with trends that he seems younger than his years but he's quite the stalwart, having joined the ad industry back in 1972...

Posted 8 years ago | Like
Sophie Baker
MARKETING & MEDIA
SEM - Paying for web traffic. What, why, how?

SEM - Paying for web traffic. What, why, how?
[Sophie Baker] SEM, or search engine marketing is the 'big brother' to SEO. If you've considered getting your business online, you're sure to have heard of it...but what exactly is SEM? How does it work?...

Posted 8 years ago | Like
Nicci Botha
ENERGY & MINING
[#WomenInBiz] Striking the rock... literally, Q&A with Carol Hunter

[#WomenInBiz] Striking the rock... literally, Q&A with Carol Hunter
[Nicci Botha] Let's face it, toiling away in the bowels of the earth isn't every women's ideal job, and until quite recently, women were actually prohibited from working underground on mines...

Posted 8 years ago | Like
Leigh Andrews
MARKETING & MEDIA
[WomeninBiz] Diving over the Digital Edge: Dr Sindisiwe van Zyl & Miss Milli B

[WomeninBiz] Diving over the Digital Edge: Dr Sindisiwe van Zyl & Miss Milli B
[Leigh Andrews] This year's Digital Edge speaker line-up is impressive. As it's #WomensMonth, we spoke to two of this year's female speakers, each inspiring in their own way...

Posted 8 years ago | Like
Sindy Peters
RETAIL
[#WomenInBiz] From HR to 'momtrepreneur', Q&A with Sedeeqa Kalam

[#WomenInBiz] From HR to 'momtrepreneur', Q&A with Sedeeqa Kalam
[Sindy Peters] We sat down with wellness enthusiast and Organic Baby Online founder, Sedeeqa Kalam, to find out more about the latest South African retailer to hit the interwebs...

Posted 8 years ago | Like (1)
Madelein Taljaard (van der Watt)
LEGAL
Understanding employment contracts

Madelein Taljaard (van der Watt)[Madelein Taljaard (van der Watt)] The Basic Conditions of Employment Act states that employers must give all employees a document containing information about the conditions of their employment; this applies to full-time, contractors or temporary workers...

Posted 8 years ago | Like
Evan-Lee Courie
TOURISM, TRAVEL & HOSPITALITY
[#WomenInBiz]: iGO Travel-ling with Ravella Lambert

[#WomenInBiz]: iGO Travel-ling with Ravella Lambert
[Evan-Lee Courie] In celebration of Women's Month, I recently chatted to Ravella Lambert, CEO at iGo Travel, to find out what this month means to her and what are some of the barriers she's overcome as a woman in the travel industry...

Posted 8 years ago | Like
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