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Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
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Ad Agency of the Year gets new category
The Financial Mail's 2002 Ad Agency of the Year awards is to add a new category for the best media agency, to be based on three factors: billings growth, business development and an assessment by leading media owners of the agencies. The award ceremony will take place on May 20 as part of the Adfocus Conference.
