PR is built on trust and consistency
Evan-Lee Courie
Subscribe & Follow
Trending
Advertise your job vacancies
Jobs
- Internship Programme Johannesburg
- Client Director (Retail Media) Cape Town
- Graphic Designer Johannesburg
- Sales Assistant Johannesburg
- Senior Performance Marketing Manager Johannesburg
- Magazine Advertising Sales Executive Cape Town
- Content Producer/Writer Cape Town
- Programmatic Specialist Johannesburg
- Instructional Designer / E-learning Designer Cape Town
- Commercial Finance Partner Cape Town
Now here's a lekker response from Jacaranda FM
In response to Bonnie Ramaila's opinion piece, Lekker not to read a billboard!, Jacaranda FM's GM, Kevin Fine said yesterday, 26 July 2012: "We were quick to realize that the application of the billboards for the Jacaranda FM 'Lekker to be here' campaign did not translate in the way we had imagined. Within a day we were able to change the billboards to reflect the campaign that we envisaged and now it is in fact 'lekker to read the billboard'."
