What you need to know about the new direct marketing guidance note
Nadine Mather and Chloë Loubser
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Unlimited is "larger than life" with relationships
Innovators Primedia Unlimited are demonstrating their intent to maintain solid relationships by initiating meet and greets at various media agencies complete with larger than life pizzas.
"We began this concept in the latter half of last year and found these visits to be extremely successful. We will continue with the Pizza and Wine gatherings into 2008. Our positioning is 'Larger than Life' and we've stayed true to this concept by delivering XXXXL pizzas with refreshments to our media agency partners. It is a great opportunity for our team to informally meet all agency staff," says CEO of Unlimited Ken Varejes.
