Trending
Electronic signatures and wills: Are they valid or just an invitation to litigation?
Mathapelo Madiseng and Karel Kogler
Subscribe & Follow
Advertise your job vacancies
Jobs
- Senior Copywriter Cape Town
- Travel Industry Account Executive Johannesburg
- Insights Manager Johannesburg
- Digital Marketing lead and Coordinator Pretoria
- Graphic Designer Cape Town
- Mid to Senior SEO Specialist Cape Town | JHB
- Intern Designer/Developer Johannesburg
- Retail Store Manager - NEW Market, Alberton Alberton
- Assistant Manager – Research & Development (R&D) Lusaka, Zambia
- Telesales Executive Durban
''Account managers have become highly paid messengers''
''They do not contribute strategically to my brand, they do not understand the media options and their strengths, they do not provide good service and they defend expensive advertising proposals made by the ad agency without considering alternative solutions.''
So what do you think..? This was thrown at me (an advertising student) by someone trying to put me off account management as a specialisation. Please tell me what how you feel about it!
