Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
Trending
Subscribe & Follow
Advertise your job vacancies
Jobs
- Motion Designer Johannesburg
- E-commerce Marketplace & Performance Manager Cape Town
- GenAI Global Capability Lead Johannesburg
- Senior Copywriter Cape Town
- Social Media Specialist Johannesburg
- SEO Strategist Cape Town
- Lead Generator Edenvale
- Graphic Designer Cape Town
- Media Sales Trainee Executive Sandton
- Sales and Partnerships Executive Johannesburg
MTN / Vodacom summer campaigns
What's going on with MTN and Vodacom? They're both flighting such similar campaigns (Gimme Summer/Yello Summer), but the most fustrating thing is that they're really bad.
They're both great brands with so much potential for innovative advertising, but they've produced unispired, bland ads that are almost exactly the same.
Let's see, they focus on summer, some urban scenes thrown in for good measure and then a very pc, very naff party at the end.
Hang on, there is a difference; one's blue and one's yellow.
