#LetsTalkDigital: The Looking Glass Into Big Trends Impacting Marketing In 2022 with Musa Kalenga
Marketers face a landscape disrupted by a pandemic, new business models, new applications of tech, and the fallout of regulatory changes. As we prepare for 2022, we need to lead with insights and have a proper plan of action to drive growth and enhanced customer experience which is the ultimate end goal.
Musa Kalenga, chief future officer of the House of Brave is the guest for this episode. Kalenga author of Ladders and Trampolines, marketer, brand communication specialist, writer and entrepreneur. He is the former head of digital marketing for Nedbank and client partner for Facebook Africa. His passion is changing the communities we live in, African emerging markets and inspiring the youth through technology.
Let’s Talk Digital features every second Thursday on Bizcommunity Marketing & Media homepages and via https://talkdigitalza.co.za/, Instagram, Twitter, LinkedIn and band.link, iono.fm.
Tyran De Beer is the creative producer for Let’s Talk Digital. A jack of all things digital and technical, aspiring to master marketing and finance trades. His passion lies in data, analytics, tech and measurement. He is the digital consultant at Absa and is responsible for driving the commercialisation of digital efforts across the enterprise. Previous experience has been on the agency side with a focus on media strategy, performance and ROI with a strong inclination to Google Ads.