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GLOBAL

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SA's VMLY&R wins Silver at 2019 Epica Awards

The 2019 Epica Awards winners have been announced with South Africa's VMLY&R's "Don't Tell Me What To Do" campaign for Edgars winning Silver in the Branded Content - Music Video category...

22 Nov 2019

GLOBAL

Study examines engagement boosting on platforms
Study examines engagement boosting on platforms

Rutgers University has released a study where researchers analysed how Google, Facebook and Instagram repeatedly change boundaries between smart visibility strategies and 'cheating the system'...

19 Nov 2019

GLOBAL

Image credit: Jeffrey F Lin on Unsplash.
How social media activity is fuelling future global women's sports investment

Increased social media activity is believed to be fuelling investment in future global women's sports...

11 Nov 2019

GLOBAL

Image credit: Charles DeLoye on Unsplash.
Key findings from East-West Digital News' report on influencer marketing in Russia

East-West Digital News (EWDN) recently released a report on the state of influencer marketing in Russia...

16 Oct 2019

UNITED STATES

5 ways to make the most of reviews like Neil Patel does
5 ways to make the most of reviews like Neil Patel does

Are you having a hard time getting reviews? Or get so many that you aren't sure what to do?...

By Boris Dzhingarov, Issued by Monetary Library 3 Sep 2019

GLOBAL

Global Ad Trends report reveals slowdown in social ad growth
Global Ad Trends report reveals slowdown in social ad growth

Warc's Global Ad Trends report has found that advertising revenues among key social and messaging companies have halved over the last year as consumer trust becomes a growing issue...

2 Jul 2019

GLOBAL

The fruit of your coins
Facebook's Libra has staggering potential - state control of money could end

The UN recognises 180 currencies worldwide as legal tender, all of them issued by nation states. It does not recognise cryptocurrencies like Bitcoin in this way, even if communities of enthusiasts have been treating them as a means of exchange for over a decade now...

By Gavin Brown 27 Jun 2019

GLOBAL

Instagram's @shop a curated showcase of shoppable products
Instagram's @shop a curated showcase of shoppable products

Instagram has launched a @shop account, essentially a curation of posts from online merchants that sell products through the image-sharing app.

14 May 2019

SOUTH AFRICA

Deeb in Mumbai with Kevin Swanepoel, CEO of the One Club for Creativity, during the One Club for Creativity's India Bootcamp 2018.
#OneShow2019: Jonathan Deeb's 'social influencer marketing' judging panel insights

The One Club for Creativity's Creative Week is just around the corner, taking place in New York City from 6 to 10 May 2019. Here, SA's own Jonathan Deeb shares his experiences as an online juror on this year's One Show social influencer marketing panel...

By Leigh Andrews 3 May 2019

SOUTH AFRICA

Could crypto incentives help fight Facebook's fake news epidemic?
Could crypto incentives help fight Facebook's fake news epidemic?

There's a paradox at the heart of modern journalism and news production: consumers like the convenience of social media as a delivery device for news, but the prevalence of fake news has made it harder for readers to trust and verify their sources...

By Bruce Silcoff 23 Apr 2019

SOUTH AFRICA

Facebook caught skewing the review score of its Portal device on Amazon
Facebook caught skewing the review score of its Portal device on Amazon

Facebook employees have been spotted giving the company's Portal video calling devices five-star ratings on Amazon...

By Shereesa Moodley 22 Jan 2019

UNITED STATES

A guide to incorporate social media marketing into your holiday strategy (Infographic)
A guide to incorporate social media marketing into your holiday strategy (Infographic)

Social media marketing is one of the most effective ways to reach buyers during the holiday shopping season. This infographic shows a move-by-move, a ho-ho-holiday social media marketing strategy that will get eyes on your product and clicks to your page...

20 Dec 2018

SOUTH AFRICA

Prada shelves 'blackface' figurines decried as racist
Prada shelves 'blackface' figurines decried as racist

Luxury fashion label Prada has been lambasted for selling monkey-like figurines with overly large red lips in a style reminiscent of racist caricatures of black people...

19 Dec 2018

UNITED STATES

YouTube's influencer marketing phenomenon (Infographic)
YouTube's influencer marketing phenomenon (Infographic)

In 2018, the number of channels earning six figures per year on YouTube grew by more than 40% year over year! To try and learn more about this, Shorr Packaging conducted an analysis of more than 1,500 YouTube user channels to learn more about the growing impact of YouTube influencer marketing...

By Matt Zajechowsk 19 Dec 2018

UNITED STATES

SnatchBot added LINE to increase its multi-channel reach
SnatchBot added LINE to increase its multi-channel reach

SnatchBot is a world-famous free chatbot platform that's helping companies in providing effective and efficient customer service...

Issued by Monetary Library 22 Oct 2018

NAMIBIA

The internet thinks this Namibian teen is Regina George from Mean Girls
The internet thinks this Namibian teen is Regina George from Mean Girls

Doppelgangers are instant viral internet fodder, but even more so when the person in question looks like Regina George from Mean Girls.

By Andy Walker 1 Oct 2018

UNITED STATES

Boris Dzhingarov
How to sell more products in 2018 using Instagram

Unlike its parent company, Facebook, Instagram doesn't allow direct links to shopping sites. That gives brands the ability to connect with millions of potential customers, but only a limited way to actually get these customers to a shopping page...

By Boris Dzhingarov, Issued by Monetary Library 17 Jul 2018

SOUTH AFRICA

#OneShow2018: Interactive finalists revealed!
#OneShow2018: Interactive finalists revealed!

Finalists in the 'interactive' category have been revealed for One Show 2018, with two SA entries making the grade...

13 Apr 2018

GLOBAL

IPRN survey reveals how online influencers are leveraged around the world
IPRN survey reveals how online influencers are leveraged around the world

The International Public Relations Network (IPRN) surveyed its members to uncover ways brands can leverage their relationships with bloggers and influencers all around the world...

10 Apr 2018

GLOBAL

Facebook runs UK, US newspaper ads apologising for data scandal
Facebook runs UK, US newspaper ads apologising for data scandal

Facebook chief Mark Zuckerberg took out full-page ads in nine major British and US newspapers on Sunday to apologise for a huge data privacy scandal...

26 Mar 2018

GLOBAL

Rihanna hits Snapchat over beating ad, sending shares tumbling
Rihanna hits Snapchat over beating ad, sending shares tumbling

Rihanna on Thursday denounced Snapchat after an advertisement made light of her beating by fellow pop star Chris Brown, sending the company's share prices tumbling...

19 Mar 2018

GLOBAL

Facebook suspends Trump campaign data firm Cambridge Analytica
Facebook suspends Trump campaign data firm Cambridge Analytica

Facebook says it has suspended the account of Cambridge Analytica, the data analysis firm hired by Donald Trump's 2016 presidential campaign, amid reports it harvested the profile information of millions of US voters without their permission...

19 Mar 2018

GLOBAL

Facebook pulls gun game from conservative gathering
Facebook pulls gun game from conservative gathering

Facebook pulled a virtual reality gun game from a major US conservative political gathering on Friday, saying the demo was a mistake given the recent deadly school shooting in Florida...

27 Feb 2018

SOUTH AFRICA

Facebook booming even as time spent on it drops
Facebook booming even as time spent on it drops

SAN FRANCISCO, US - Facebook on Wednesday reported a big jump in profits even though people are spending less time on the world's biggest social network...

2 Feb 2018

GLOBAL

Image credit: Kaboompics // Karolina via .
Facebook news feed changes - What now for brands?

Facebook's new newsfeed can mean trouble for brands. Here's what to do to win in the post-news feed update framework...

By Joseph Neusu 23 Jan 2018

UNITED STATES

(c) Marcel de Grijs -
Facebook to let users rank 'trust' in news sources

SAN FRANCISCO - Facebook announced it will ask its two billion users to rank their trust in news sources, in its latest attempt to combat the spread of misinformation on the social network...

23 Jan 2018

UNITED STATES

(c) Jacek Dudzinski -
Facebook, Twitter, YouTube pressed over terror content

WASHINGTON - Terrorists and hate groups continue to get their propaganda onto social media platforms despite efforts by Facebook, Twitter, and YouTube to shut them down, a US Senate panel heard on Wednesday...

19 Jan 2018

UNITED STATES

(c) Dzmitry Kliapitski -
YouTube toughens rules regarding which videos get ads

SAN FRANCISCO - YouTube on Tuesday announced ramped-up rules regarding when it will run ads with videos as it scrambled to quell concerns by brands about being paired with troublesome content...

17 Jan 2018

UNITED STATES

(c) Alexander Kirch -
Facebook move will play out in long-term: analysts

NEW YORK - Facebook's move to highlight posts from friends and family over those from brands and publications follows months of turmoil for the social network and will result in lower advertising revenue - at least in the short-term, analysts said...

15 Jan 2018

UNITED STATES

via Flickr (CC BY 2.0)
World stands up for Haiti, Africa after Trump's "shithole" comment

US President Donald Trump has taken to Twitter to respond to reports that he referred to Africa, Haiti and El Salvador as "shitholes"...

By Andy Walker 15 Jan 2018

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