NEW YORK, US: The Midas Awards, for the World's Best Financial Advertising, announced the award winners for the 2012 competition. This year's Midas Grand Jury awarded one Grand Midas, 26 Gold Ingots, 46 Silver Ingots, and 63 Finalists. The 2012 Midas Awards competition received entries from 28 countries and is reputed to be the only international competition that recognises excellence in financial services communications on a global scale.
21 Dec 2012
BUENOS AIRES, ARGENTINA: comScore, Inc has released the latest insights on connected device usage in Argentina from its Device Essentials service.
12 Jul 2012
LISBON, PORTUGAL: The Eurobest Advertising Festival has announced that a total of 4824 entries have been submitted for this year's awards, up 11% compared to the 2010 Festival.
22 Nov 2011
LIMA, PERU: Use of official advertising to reward or punish news media and government takeovers of media in several parts of the Americas continue to be powerful weapons used to hinder the free flow of information, the Inter American Press Association (IAPA) concluded on winding up its 67th General Assembly held recently in Lima, Peru.
26 Oct 2011
BUENOS AIRES, ARGENTINA: comScore, Inc has released a study on the online sports category in Argentina based on data from its comScore Media Metrix service.
25 Jul 2011
NEW YORK, US: Global advertising rose 8.8% year-on-year in Q1 to total US$118 billion* based on published rate cards, as advertisers spent more on television and continued to invest in booming consumer Asian and Latin American markets.
11 Jul 2011
CANNES, FRANCE: A total of 28 828 entries from 90 countries (725 from SA) have been submitted to the Cannes Lions 58th International Festival of Creativity, the international annual awards for creative advertising and communications. This is the most entries in the history of the festival.
1 Jun 2011
LONDON, UK: The global advertising industry climbed out of recession last year and posted a 10.6% year-on-year increase to US$503 billion* based on published rate cards from the Global AdView Pulse, a new report released by The Nielsen Company.
11 Apr 2011
SANTIAGO, CHILE: comScore, Inc has released results from a study of the most popular online activities in Chile and Argentina. The study found that in both markets, social networking now accounts for more than one-quarter of all time spent online, ranking as the top activity in Chile (28.5% of total minutes) and the second most popular activity in Argentina (27.8% of total minutes).
9 Mar 2011
MONTEVIDEO, ARGENTINA: Danone countered a vicious viral attack on its Actimel yogurt brand in Argentina by fighting rumours with - other rumours. As marketers struggle to find new ways to protect their brands from social media onslaughts, Danone is re-writing the playbook with its Creator of Rumours (Creador de Rumores) digital effort.
11 Nov 2010
MIAMI, US: Latam's jury of advertisers, media specialists and advertising experts has deliberated over work from 44 agencies across 11 countries in Latin America - covering entries from 77 brands in total. A shortlist of 45 entries has been announced.
22 Oct 2010
ATLANTA, US: CNN has announced the launch of a new initiative for journalism students, called CNN iReport University, linked to iReport, the network's user-generated news community.
16 Sep 2010
RESTON, US: comScore, Inc yesterday, 29 July 2010, released a global report on women's online usage titled, Women on the Web: How Women are Shaping the Internet, which provides an in-depth analysis of the female Internet user, highlighting key trends by Internet activity, worldwide region and digital channel.
29 Jul 2010