Facebook Pages offers private messaging

Private messaging is a popular way for people to connect and businesses are increasingly using it to connect with their customers.

The new tools will enhance messaging between people and businesses.

• Send messages to a Page from local awareness ads: Makes it easy for people to start a private message conversation with businesses directly from an ad.

• Reply to comments privately with a message: Allows Page admins to address customer requests on their Page more effectively.
• Identify responsive Pages: Shows which Pages are highly responsive to customer messages through a rating badge displayed on the business's profile.

• Manage messages: New tools for Page admins to respond faster and track messages more efficiently.