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Loeries Content Feature

News Marketing & Media Loeries

#Loeries2018: ALL THE WINNERS!

The full list of winners for the 40th Annual Loerie Awards, which concluded on Saturday, 18 August 2018 at the Durban ICC, have been announced. Congratulations to all!
Photo by Al Nicoll / 2018 Loerie Awards /
Photo by Al Nicoll / 2018 Loerie Awards / Gallo Images

After a day of more leisurely events on and around the Durban beachfront and recouperating from a night of celebration, attendees were ready as ever for the second night of the 2018 Loeries Awards.

MEC for Economic Development, Tourism and Environmental Affairs, Sihle Zikalala, opened the ceremony, with Loeries creative voice Donovan Goliath as emcee. Zikalala said that Durban must become the “Cannes of Africa” and that the creative industry should help make this happen.

Commenting on their sponsorship of the Loeries, spokesperson, CEO of DStv Media Sales, Fahmeeda Cassim-Surtee, said that DStv will continue to invest in the Loeries. "In a world that is becoming more about machine learning and automation, it seems that one of the only things that drive us is creativity and a bit of competition, of which the Loeries does both."

On the Saturday night, awards were presented across the categories of:

  • Effective creativity, sponsored by Woolworths;
  • Film, sponsored by DStv;
  • Integrated campaign, sponsored by AB InBev;
  • Live communications, sponsored by Gearhouse;
  • Media innovation;
  • PR and media communication;
  • Radio and audio, sponsored by Gagasi FM;
  • Service design, sponsored by Accenture;
  • The SANBS public service award, awarded to Joburg Ballet 'Breaking Ballet' by TBWA\Hunt\Lascaris;
  • Agency of the year, which went to Joe Public United, with TBWA\Hunt\Lascaris Johannesburg in second place and Impact BBDO Dubai coming in third; and
  • Regional agency group of the year is TBWA\Hunt\Lascaris Johannesburg.

Grand Prix-view

The three Grands Prix on the night were awarded to:

  • La Libanaise Des Jeux's 'Lucky Face' by Impact BBDO Dubai - Integrated campaign
  • Louvre Abu Dhabi's 'Highway Gallery' by TBWA\RAAD Dubai - Radio
  • Kimberly-Clark 'The World's First Baby Marathon' by Ogilvy Johannesburg - Film communication

This brought the total to 287 Loeries awarded across 14 categories, including 6 Grands Prix, 31 Golds, 69 Silvers, 113 Bronzes, 18 Craft Golds and 50 Craft Certificates.

More than 2,500 entries were received, with 15% of entries from outside South Africa. A total of 700 brands were represented by 265 agencies from 15 countries across Africa and the Middle East.

Special awards

In addition to Nando's CMO Doug Place winning the Marketing Leadership and Innovation Award, presented the previous night, Greg Gray of Romance Films was this year’s Hall of Fame inductee.

Greg Gray | Photo by Al Nicoll / 2018 Loerie Awards /
Greg Gray | Photo by Al Nicoll / 2018 Loerie Awards / Gallo Images

All the Loeries 2018 award winners:

COMMUNICATION DESIGN
PrizeCategoryAgency CountryBrandTitleProductEntry Company
Grand PrixBrand Identity & Collateral Design - Identity ProgrammesTurkeyFear and Fantasy FestivalFear and Fantasy FestivalFear and Fantasy FestivalTBWA REKLAM HIZMETLERI A.S.
Campaign GoldBrand Identity & Collateral Design - Identity ProgrammesSouth AfricaExplorers ClubExplorers Club IdentityIdentityUtopia
Campaign GoldBrand Identity & Collateral Design - Posters & BillboardsUnited Arab EmiratesLandmark GroupThe Spacesuit Collection - The Future is Female, Florals in Space, Space CamoCentrepointImpact BBDO Dubai
Campaign GoldDesign Mixed-Media CampaignSouth AfricaNando's #rightmynamePERi-PERi ChickenM&C Saatchi Abel
Campaign SilverBrand Identity & Collateral Design - Posters & BillboardsSouth AfricaUltimate XYear X AR PostersNORTH VCA
Campaign SilverDesign Mixed-Media CampaignSouth AfricaSouth African TourismAfrica's Travel IndabaAfrica's Travel IndabaFCB Johannesburg
Campaign SilverDesign Mixed-Media CampaignSouth AfricaDavid Jones FoodBuilding a Foods BrandFoodsWoolworths Pty Ltd
SilverBrand Identity & Collateral Design - LogosSouth AfricaMr D FoodAnything you feel likeThe Mr D Food AppM&C Saatchi Abel
SilverBrand Identity & Collateral Design - General CollateralSouth AfricaNando's Reflections from homeGlobal Crockery SystemSunshinegun
SilverCreative Use of PaperSouth AfricaUnileverThe OMO Book of DirtOMOOgilvy Cape Town & Ogilvy Africa
SilverThree Dimensional & Environmental Design - Interior Design & Temporary StructuresSouth AfricaRand Merchant BankThink BenchCorporate Investment BankingPromise
SilverThree Dimensional & Environmental Design - Interior Design & Temporary StructuresSouth AfricaMad GiantMad Giant brewery and restaurantMad Giant beerHaldane Martin Iconic Design
SilverThree Dimensional & Environmental Design - Package & Industrial DesignSouth AfricaNando'sDa nossa terra (from our soil)Nando's PERi-Gin & MoonshineSunshinegun
SilverBroadcast Design & GraphicsSouth AfricaDStvMultidesign - Idents 2017Channel OWicked Pixels
Campaign BronzeBrand Identity & Collateral Design - Identity ProgrammesSouth AfricaZeitz Museum of Contemporary Art AfricaThe Zeitz MOCAA: Identity ProgrammesZeitz Museum of Contemporary Art AfricaM&C Saatchi Abel
Campaign BronzeBrand Identity & Collateral Design - Identity ProgrammesSouth AfricaMiavanaA place like no otherNosy Ankao IslandXfacta
BronzeBrand Identity & Collateral Design - LogosSouth AfricaEquilibriumEquilibrium LogoAudiology, Hearing & Balance PracticeSwitch Brand SA
BronzeBrand Identity & Collateral Design - LogosSouth AfricaNationalNationalSecurity & SafetyGrid Worldwide Branding (Pty) Ltd
BronzeBrand Identity & Collateral Design - Posters & BillboardsSouth AfricaFNBCourageousPosterHitchcock Michalski
BronzeBrand Identity & Collateral Design - Direct & Promotional MailSouth AfricaM&C Saatchi AbelIt’s Going to be WildCalendarM&C Saatchi Abel
BronzeBrand Identity & Collateral Design - Direct & Promotional MailSouth AfricaSunshinegunSun's Out. Gun's OutHandguns/Festive season giftSunshinegun
BronzeBrand Identity & Collateral Design - Direct & Promotional MailSouth AfricaSADAGEveryday ColoursMental Health34°
BronzeThree Dimensional & Environmental Design - Interior Design & Temporary StructuresSouth AfricaUnilever South AfricaReinvention KitchenRobertsons Herbs & SpicesThe Hardy Boys
BronzeThree Dimensional & Environmental Design - Interior Design & Temporary StructuresNamibiaStandard Bank NamibiaStandard Bank Buy-a-Brick CSI – “The Shack”CSI Initiative Advantage Y&R
BronzeThree Dimensional & Environmental Design - Package & Industrial DesignSouth AfricaAutograph DistilleryAutograph GinAutograph GinOFYT Marketing & Communications (Pty) Ltd
BronzeThree Dimensional & Environmental Design - Package & Industrial DesignSouth AfricaGaragistaLike the beer? Buy the breweryFor Sale AleDUKE
BronzeThree Dimensional & Environmental Design - Furniture DesignSouth AfricaGoedgedaghtImaginative desksGrow Peace POP centresBittersuite - Cape Town, South Africa
BronzePublication Design - Whole PublicationUnited Arab EmiratesOne Foods The 25% Less CookbookSadiaImpact BBDO Dubai
Campaign Craft GoldDesign Crafts - PhotographySouth AfricaTiger BrandsDoomed Insects - Fly, Cockroach, AntDoomTBWA Hunt Lascaris Johannesburg (Pty) Ltd
Campaign Craft GoldDesign Crafts - Art Direction / Graphic DesignSouth AfricaDistellNederburg Stories - A Story For The Bold-Hearted, Born In The Shadows, Written On A Sea BreezeNederburgTBWA Hunt Lascaris Johannesburg (Pty) Ltd
Craft GoldDesign Crafts - IllustrationSouth AfricaMTNMTN IllustrationMTN Illustration styleGrid Worldwide Branding (Pty) Ltd
Craft CertificateDesign Crafts - IllustrationSouth AfricaGoedgedaghtCircus RingmasterGrow Peace POP centresBittersuite - Cape Town, South Africa
Craft CertificateDesign Crafts - TypographySouth AfricaMTNMTN Brighter SansMTN Typography SystemGrid Worldwide Branding (Pty) Ltd
DIGITAL & INTERACTIVE COMMUNICATION
Grand PrixDigital Integrated CampaignSouth AfricaSanlam2 Minute Shower Songs2 Minute Shower SongsKing James Group
Campaign GoldData Driven CampaignUnited Arab EmiratesLa Libanaise Des JeuxLucky FaceLoto Libanaise Impact BBDO Dubai
Campaign GoldData Driven CampaignSouth AfricaKimberly-ClarkThe World's First Baby MarathonHuggiesOgilvy Johannesburg
GoldDigital & Interactive - Social MediaSouth AfricaJoburg BalletBreaking BalletJoburg BalletTBWA Hunt Lascaris Johannesburg
Campaign SilverData Driven CampaignSouth AfricaJoburg BalletBreaking BalletJoburg BalletTBWA Hunt Lascaris Johannesburg
Campaign SilverDigital Integrated CampaignUnited Arab EmiratesLa Libanaise Des JeuxLucky FaceLoto Libanaise Impact BBDO Dubai
Campaign SilverDigital Integrated CampaignSouth AfricaNando's #rightmynamePERi-PERi ChickenM&C Saatchi Abel
Campaign SilverDigital Integrated CampaignSouth AfricaKimberly-ClarkThe World's First Baby MarathonHuggiesOgilvy Johannesburg
SilverDigital & Interactive - Display AdvertisingSouth AfricaAmerican Swiss, The Foschini GroupDrop The HintJewelleryVML South Africa (Pty) Ltd
SilverDigital & Interactive - Social MediaUnited Arab EmiratesConnectSlow TrendsConnect BoundlessTBWA\RAAD
SilverDigital & Interactive - Applications, Games & Interactive toolsKenyaKenya Tourism BoardCulture CaptchaMagical KenyaScanad
Campaign BronzeDigital & Interactive - Display AdvertisingSouth AfricaTiger BrandsMost Annoying Banner, Breeding BannerDoomTBWA Hunt Lascaris Johannesburg (Pty) Ltd
Campaign BronzeData Driven CampaignSouth AfricaInvestecInsterview - The Instagram InterviewInvestecWunderman South Africa
Campaign BronzeData Driven CampaignSouth AfricaAmerican Swiss, The Foschini GroupDrop The HintJewelleryVML South Africa (Pty) Ltd
Campaign BronzeDigital Integrated CampaignSouth AfricaSanlamMna Nam | National Savings MonthFinancial productsKing James Group
Campaign BronzeDigital Integrated CampaignSouth AfricaAmerican Swiss, The Foschini GroupDrop The HintJewelleryVML South Africa (Pty) Ltd
BronzeDigital & Interactive - Website or MicrositeSouth AfricaSanlamSanlam Family FortuneSanlam Private WealthKing James Group
BronzeDigital & Interactive - Social MediaSouth AfricaSantam#whatidratherdoSantamKing James Group
BronzeDigital & Interactive - Social MediaSouth AfricaVolkswagen #Marco #Polo PoloOgilvy Cape Town
BronzeDigital & Interactive - Social MediaSouth AfricaInvestecInsterview - The Instagram InterviewInvestecWunderman South Africa
BronzeDigital & Interactive - Social MediaSouth AfricaMercedes-BenzGrowlAMGNet#work BBDO
BronzeDigital & Interactive - Social MediaUnited Arab EmiratesNissan KSA#SheDrivesInstitutionalTBWA\RAAD
Craft GoldDigital Crafts - WritingSouth AfricaKimberly-ClarkThe World's First Baby MarathonHuggiesOgilvy Johannesburg
Craft GoldDigital Crafts - Music & Sound DesignSouth AfricaSanlam2 Minute Shower Songs2 Minute Shower SongsKing James Group
Craft CertificateDigital Crafts - Use of TechnologyUnited Arab EmiratesLa Libanaise Des JeuxLucky FaceLoto Libanaise Impact BBDO Dubai
Craft CertificateDigital Crafts - Use of TechnologySouth AfricaKimberly-ClarkThe World's First Baby MarathonHuggiesOgilvy Johannesburg
Craft CertificateDigital Crafts - Music & Sound DesignSouth AfricaJoburg BalletBreaking BalletJoburg BalletTBWA Hunt Lascaris Johannesburg
OUTDOOR & OUT OF HOME
GoldIn-StoreSouth AfricaGaragistaLike the beer? Buy the breweryFor Sale AleDUKE
GoldDirect MailSouth AfricaGreatStockThe Anthology of Great (Stock) PoetryImage LibraryJoe Public
SilverOutdoor MediaIsraelAccess IsraelPeople Not SymbolsEasy Parking Access for HandicappedLeo Burnett Israel
SilverOutdoor MediaSouth AfricaPOWANews you need to seeWomen's rightsJoe Public United
SilverIn-StoreUnited Arab EmiratesCitibankHidden Hindi Posters - TeaMoney transferHorizon FCB Dubai
SilverIn-StoreUnited Arab EmiratesAmnesty InternationalSkins of PeaceCampaign against IslamophobiaTBWA\RAAD
Campaign BronzeOutdoor MediaSaudi ArabiaNODTag Life - Heart, kidney, Eyes, LiverOrgan Donation J. Walter Thompson KSA
Campaign BronzeOutdoor MediaSouth AfricaAllan GrayTrue Rewards Take Time - Best Time, Times Change, New Money, Throw Time Allan GrayKing James II
BronzeOutdoor MediaSouth AfricaWrigleyShrink the RainbowSkittlesDDB
BronzeOutdoor MediaSouth AfricaKeepit100Burning BillboardKeepit100Joe Public Ignite
BronzeOutdoor MediaSouth AfricaNikeZoo Lake Community Basketball CourtsBasketball ApparelFutura with Faatimah Mohamed-Luke & Karabo Moletsane
BronzeOutdoor MediaSouth AfricaComairDefaced Billboardkulula.comMcCann Worldgroup South Africa
BronzeTransit & AirSouth AfricaEdward Snell#IAMNEXTRussian Bear VodkaLoxyion Conexyion
PRINT COMMUNICATION
Grand PrixTactical use of NewspaperSouth AfricaNando's #rightmynamePERi-PERi ChickenM&C Saatchi Abel
Campaign GoldNewspaper AdvertisingSouth AfricaSanlam2 Minute Shower Songs - Press Springbok Nude, Goodluck, Kwesta, Mi Casa2 Minute Shower SongsKing James Group
GoldTactical use of NewspaperSouth AfricaPOWANews you need to seePOWAJoe Public United
Campaign SilverNewspaper AdvertisingSouth AfricaNational Geographic KidsLife Beyond the Logo - Angry Birds, Red Bull, Puma National Geographic Kids MagazineFoxP2
Campaign SilverNewspaper AdvertisingSouth AfricaApartheid MuseumPast and Present - Verwoerd, Botha, Smuts Apartheid MuseumTBWA Hunt Lascaris Johannesburg
Campaign SilverNewspaper AdvertisingTurkeyUNDPIstanbul Green Cemeteries - Kocasinan, Bagcilar, GungorenSocial Responsibility ProjectTBWA REKLAM HIZMETLERI A.S.
Campaign SilverIndoor PostersSouth AfricaChicken LickenA Little Hungry - Temple, Mine, BankSlydersJoe Public United
SilverTactical use of NewspaperKenyaDaily NationNo NationNewspaperScanad
Campaign BronzeNewspaper AdvertisingUnited Arab EmiratesGo SportThe Men's Sale - Lina, Dhaliya, FatihaGo Sport SalesTBWA\RAAD
Campaign BronzeNewspaper AdvertisingSouth AfricaNational Geographic KidsSee Nature At Its Best - Aurora Borealis, Whale, Peacock, Wildebeest MagazineFOXP2
Campaign BronzeNewspaper AdvertisingKenyaAirtel Chase - Lion & Wildebeest, Cheetah & Gazelle, Shark & SealAirtel InternetOgilvy & Mather Africa
Campaign BronzeNewspaper AdvertisingSouth AfricaMTN South AfricaMTN Emojicons - Ghost, Snowman, PooBrandTBWA Hunt Lascaris Johannesburg
Campaign BronzeIndoor PostersUnited Arab EmiratesNissanCamelpower - Hump, Nostrils, Heart, Leg Nissan Desert LineupTBWA\RAAD
Campaign BronzeIndoor PostersSouth AfricaApartheid MuseumThe Old South Africa Flag - Segregation, Police Brutality, YouthApartheid MuseumTBWA Hunt Lascaris Johannesburg
Campaign BronzeIndoor PostersSouth AfricaHasbroThe Art of Playing with Your Food - Lichtenstein, Warhol, Banksy Play-doh Kitchen CreationsTWO.AM Agency
Campaign BronzeIndoor PostersTurkeyLand Rover Don't Drink and Drive - Carambola, Peyote, Ayahuska Borusan OtomotivTBWA REKLAM HIZMETLERI A.S.
BronzeNewspaper AdvertisingSouth AfricaBrand South AfricaAmandlaFreedom DayThe Odd Number (Pty) Ltd
BronzeTactical use of NewspaperSouth AfricaReckitt BenckiserChristmas Wrapping PaperNurofen Headache TabletsMcCann Worldgroup South Africa
BronzeIndoor PostersSouth AfricaReaders' WarehouseCookbooksReaders' WarehouseGrey Advertising Africa (Pty) Ltd
BronzeBranded Content PrintSouth AfricaCipla SABronki BoostersBronki Booster Comic BookVML South Africa (Pty) Ltd
Campaign Craft GoldPrint Crafts - IllustrationSouth AfricaChicken LickenA Little Hungry - Mine, Temple, BankSlydersJoe Public United
Craft GoldPrint Crafts - WritingSouth AfricaGreatStockThe Anthology of Great (Stock) PoetryImage LibraryJoe Public
Craft GoldPrint Crafts - TypographyUnited Arab EmiratesCitibankHidden Hindi Posters - TeaMoney transferHorizon FCB Dubai
Campaign Craft CertificatePrint Crafts - Art directionSouth AfricaOne School at a TimeEducation is a Weapon - Crime, Poverty, IgnoranceOne School at a TimeJoe Public United
Campaign Craft CertificatePrint Crafts - IllustrationKenyaShellEngine - Car, TruckFuel SaveScanad
Campaign Craft CertificatePrint Crafts - IllustrationKenyaAirtel Chase - Cheetah & Gazelle, Lion & Wildebeest, Shark & Seal Airtel InternetOgilvy & Mather Africa
Campaign Craft CertificatePrint Crafts - IllustrationSouth AfricaSanlam2 Minute Shower Songs - Press Springbok Nude Girls, Mi Casa, Goodluck 2 Minute Shower SongsKing James Group
Campaign Craft CertificatePrint Crafts - TypographySouth AfricaApartheid MuseumPast and Present - Verwoerd, Smuts, Botha Apartheid MuseumTBWA Hunt Lascaris Johannesburg
Craft CertificatePrint Crafts - Art directionSouth AfricaDevil's Peak Brewing CompanyThe One Armed Beer Bandit Craft BeerJ. Walter Thompson JHB
Craft CertificatePrint Crafts - TypographySouth AfricaAbsaGive Art Life - PortraitL'AtelierCULLINAN
SHARED VALUE
Campaign GoldShared ValueKenyaM-AgricultureDigi Farm: Connecting smallholder farmersDigi FarmSafaricom PLC
Campaign GoldShared ValueSouth AfricaUnileverUnilever’s Sustainable Living PlanSustainable Living PlanDigitas Liquorice
Campaign SilverShared ValueSouth AfricaVitalityVitality Active Rewards Active RewardsDiscovery
Campaign SilverShared ValueSouth AfricaPepsiCo Simba Hawker Loyalty and Entrepreneur Development ProjectSimbaPepsiCo
Campaign BronzeShared ValueSouth AfricaAB InBev#NoExcuse - Integrated CampaignCarling Black LabelOgilvy Cape Town
Campaign BronzeShared ValueLebanonBou KhalilEm KhalilCorporateJ. Walter Thompson Beirut
STUDENT
Campaign GoldStudent - Indoor PostersSouth AfricaThe Lion Match CompanyIgnite Memories - Fireside stories, Homework by candlelight, Learning to cook with Gogo, Your friend in dark nights, Braai Day Lion Safety MatchesUniversity of Johannesburg
GoldStudent - Motion Graphics, Animation & Short FilmSouth AfricaGlitchGlitchChannel brandNorth-West University
GoldStudent - Publication DesignSouth AfricaFemodernistFemodernist: Eileen GrayFemodernistAAA School Of Advertising Cape Town
GoldStudent - Live CommunicationsSouth AfricaRape Crises Cape Town TrustNever Should You EverAwareness VideoAAA School Of Advertising Cape Town
Campaign SilverStudent - Facebook ChallengeSouth AfricaInternational Federation of Red Cross and Red Crescent SocietiesHelpin' HandsHomework DiariesVega
SilverStudent - Newspaper & Magazine AdvertisingSouth AfricaNat Geo KidsPalette surgeonfishNat Geo KidsAAA School of Advertising
SilverStudent - Newspaper & Magazine AdvertisingSouth AfricaFugard TheatreSpotlight 1TheatreStellenbosch Academy of Design and Photography
SilverStudent - Logos and Identity ProgrammesSouth AfricaDe Jager / KapreyHire UsPersonal BrandingVega
SilverStudent - Collateral DesignSouth AfricaMontagu Dried FruitMontaguDried Fruit PromotionalVega
SilverStudent - Collateral DesignSouth AfricaEat KayamandiPIMP MY KITCHEN - Eat KayamandiVendor stationStellenbosch Academy of Design and Photography
SilverStudent - Collateral DesignSouth AfricaContentWorld of ContentWorld of Content CollateralThe Open Window
SilverStudent - Publication DesignSouth AfricaContentBook of ContentContent Informational BookletThe Open Window
SilverStudent - Publication DesignSouth AfricaSelfBlack: A Study of the Darkest ColourBlack: A Study of the Darkest ColourAAA School Of Advertising Cape Town
SilverStudent - Package DesignSouth AfricaKelloggsToucan SamFroot LoopsVega
SilverStudent - Digital MediaSouth AfricaVolk & VaderlandVolk & VaderlandInteractive InstallationNorth-West University
Campaign BronzeStudent - Newspaper & Magazine AdvertisingSouth AfricaSpray & CookSticky songs - Sweet Caroline, Barbie girlNon-stick cooking sprayAAA School of Advertising
Campaign BronzeStudent - Newspaper & Magazine AdvertisingSouth AfricaSpray and CookNo man left behind, - Muffin, Toast, PancakeNon-Stick Cooking sprayAAA School Of Advertising Cape Town
Campaign BronzeStudent - Facebook ChallengeSouth AfricaFederation of Red Cross and Red Crescent SocietiesThe things Gogo saysCholera AwarenessAAA School Of Advertising Cape Town
Campaign BronzeStudent - Facebook ChallengeNigeriaInternational Federation of Red Cross and Red Crescent Societies (IFRC)Give a SoapCholera Campaign02 academy Lagos
Campaign BronzeStudent - Integrated CampaignSouth AfricaOperation SmileSmileOperation SmileVega
BronzeStudent - Radio Commercials & Branded ContentSouth AfricaSafair New-bornBudget airlineAAA School Of Advertising Cape Town
BronzeStudent - Newspaper & Magazine AdvertisingSouth AfricaSkipAll GraysWashing powderAAA School Of Advertising Cape Town
BronzeStudent - Newspaper & Magazine AdvertisingSouth AfricaSpray & CookCup CakeNon-stick cooking sprayAAA School of Advertising
BronzeStudent - Newspaper & Magazine AdvertisingSouth AfricaRicoffyIf You're New To CoffeeInstant Coffee SachetStellenbosch Academy of Design and Photography
BronzeStudent - Out of HomeSouth AfricaDBV SPCAGet More DogMixed BreedVega
BronzeStudent - Out of HomeSouth AfricaArrive AliveNow You See Me 2Reflective SprayStellenbosch Academy of Design and Photography
BronzeStudent - Logos and Identity ProgrammesSouth AfricaSelf-promotionThe Serial PerfectionistSelf-promotionStellenbosch Academy of Design and Photography
BronzeStudent - Logos and Identity ProgrammesSouth AfricaDi-ne-woDi-ne-wo IdentityIdentity SystemThe Open Window
BronzeStudent - Collateral DesignSouth AfricaScarfiniZed.En Fin Zed.En Fin Vega
BronzeStudent - Collateral DesignSouth AfricaDe Jager / KapreyHire UsDirect MailerVega
BronzeStudent - Collateral DesignSouth AfricaSelfCMYK StoriesCMYK Stories ProjectAAA School Of Advertising Cape Town
BronzeStudent - Package DesignSouth AfricaClover Clover by CloverFresh MilkAAA School Of Advertising Cape Town
BronzeStudent - Furniture DesignSouth AfricaHlalaHlala (sit)Desk|chair|bagRed and Yellow Creative School of Business (Pty) Ltd
Campaign Craft GoldStudent - Print & Design Crafts - IllustrationSouth African.aThe end is nigh - I, II, IIIn.aThe Open Window
Campaign Craft CertificateStudent - Television, Film & Video CraftsSouth AfricaMuurpapier FilmsSkofShort FilmNorth-West University
Campaign Craft CertificateStudent - Print & Design Crafts - PhotographySouth African.aIt is well: An ode to Karabo seriesn.aThe Open Window
Craft CertificateStudent - Print & Design Crafts - IllustrationSouth African.aSharp Sharpn.aThe Open Window
Craft CertificateStudent - Print & Design Crafts - IllustrationSouth African.aThe Earth before usn.aThe Open Window
Craft CertificateStudent - Print & Design Crafts - IllustrationSouth African.aThe first Ymbrynen.aThe Open Window
Craft CertificateStudent - Print & Design Crafts - TypographySouth AfricaSelfSew Far, Sew GoodBookAAA School Of Advertising Cape Town
Craft CertificateStudent - Print & Design Crafts - PhotographySouth AfricaNoneBe BoldNoneStellenbosch Academy of Design and Photography
PR & MEDIA COMMUNICATION
Campaign GoldPR & Media Communication CampaignSouth AfricaNando's #rightmynamePERi-PERi ChickenM&C Saatchi Abel
Campaign GoldPR & Media Communication CampaignSouth AfricaJoburg BalletBreaking BalletJoburg BalletTBWA Hunt Lascaris Johannesburg
Campaign SilverPR & Media Communication CampaignSouth AfricaSanlam2 Minute Shower Songs2 Minute Shower SongsKing James Group
Campaign SilverPR & Media Communication CampaignUnited Arab EmiratesNissan KSA#SheDrivesInstitutionalTBWA\RAAD
Campaign BronzePR & Media Communication CampaignSouth AfricaSanlamUk'shona Kwelanga - the first WhatsApp Drama SeriesMy Choice Funeral PlansKing James Group
Campaign BronzePR & Media Communication CampaignSouth AfricaAB InBevNot That NewlandsNewlands Spring BreweryKing James Group
Campaign BronzePR & Media Communication CampaignSouth AfricaApartheid MuseumBill of RightsApartheid MuseumJoe Public United
Campaign BronzePR & Media Communication CampaignUnited Arab EmiratesConnectSlow TrendsConnect BoundlessTBWA\RAAD
LIVE EVENTS, ACTIVATIONS & SPONSORSHIPS
GoldLive ActivationsSouth AfricaAB InBevSoccer Song for Change - ActivationCarling Black Label Ogilvy Cape Town
SilverLive EventsUnited Arab EmiratesUN WomenBridal Uniform Child MarriageImpact BBDO Dubai
SilverAmbientUnited Arab EmiratesMarsThe Hunger Proof Football ExperienceSnickersImpact BBDO Dubai
SilverAmbientIsraelAccess IsraelPeople Not SymbolsEasy Parking Access for HandicappedLeo Burnett Israel
SilverAmbientSouth AfricaApartheid MuseumBill of RightsApartheid MuseumJoe Public United
BronzeLive EventsSouth AfricaMercedes-BenzX-Class LaunchX-ClassWWP Group
BronzeLive EventsSouth AfricaAbsaGive Art LifeL'AtelierCULLINAN
BronzeAmbientSouth AfricaInsurance driven by the AAWhile you were out we got inAA insuranceHouse of Brave
BronzeAmbientSouth AfricaDARG Domestic Animal Rescue GroupTest Run a DogDARG Domestic Animal Rescue GroupM&C Saatchi Abel
BronzeAmbientSouth AfricaSiemensThe Siemens Air DropSiemensKing James II
Craft CertificateLive CraftsSouth AfricaDStvHalloween SleepoverDStvOgilvy Johannesburg
Craft CertificateLive CraftsSouth AfricaAB InBevCastle Lite Unlocks 2017Castle LiteGlen21 Entertainment
Craft CertificateLive CraftsUnited Arab EmiratesLouvre Abu DhabiHighway GalleryLouvre Abu DhabiTBWA\RAAD
MEDIA INNOVATION
GoldMedia Innovation - Single MediumUnited Arab EmiratesLa Libanaise Des JeuxLucky FaceLoto Libanaise Impact BBDO Dubai
GoldMedia Innovation - Single MediumSouth AfricaNando's #rightmynamePERi-PERi ChickenM&C Saatchi Abel and The MediaShop
Campaign SilverMedia Innovation - Media CampaignSouth AfricaKimberly-ClarkThe World's First Baby MarathonHuggiesOgilvy Johannesburg
SilverMedia Innovation - Single MediumSouth AfricaAB InBevSoccer Song for Change - MediaCarling Black Label Ogilvy Cape Town
SilverMedia Innovation - Single MediumKenyaKenya Tourism BoardCulture CaptchaMagical KenyaScanad
Campaign BronzeMedia Innovation - Media CampaignSouth AfricaAmerican Swiss, The Foschini GroupDrop the HintJewelleryVML South Africa (Pty) Ltd
Campaign BronzeMedia Innovation - Media CampaignSouth AfricaSanlam2 Minute Shower Songs2 Minute Shower SongsKing James Group
Campaign BronzeMedia Innovation - Media CampaignUnited Arab EmiratesAmnesty InternationalSkins of PeaceCampaign against IslamophobiaTBWA\RAAD
BronzeMedia Innovation - Single MediumSouth AfricaApartheid MuseumBill of RightsApartheid MuseumJoe Public United
RADIO
Grand PrixBranded Content Radio & AudioUnited Arab EmiratesLouvre Abu DhabiHighway GalleryLouvre Abu DhabiTBWA\RAAD
Campaign GoldInternet & Mobile Audio CommercialsSouth AfricaSanlam2 Minute Shower Songs - Desmond & the Tutus - Teenagers, Rouge - Déjà Vu, Kwesta - Boomshakalaka, Goodluck - Taking It Easy, Francois Van Coke - Dit R2 Minute Shower SongsKing James Group
Campaign GoldSA Non-English Radio Station CommercialsSouth AfricaToyotaHill Assist Just Another Road, "Lobola", "Anniversary", "Boss Man" HiluxFCB Johannesburg
GoldRadio Station CommercialsSouth AfricaApartheid MuseumVerwoerdApartheid MuseumTBWA Hunt Lascaris Johannesburg
Campaign SilverRadio Station CommercialsSouth AfricaFlight Centre Youth & AdventureWorld Gone Mad - Swim, Date, FestivalYouth & AdventureTBWA Hunt Lascaris Johannesburg
Campaign SilverRadio Station CommercialsSouth AfricaChicken LickenFar Fetched - Spike Lee, Catch it, KissBrandJoe Public United
Campaign SilverRadio Station CommercialsSouth AfricaWindhoekPerfect time. Perfect beer. - Slay Queen Makoti, Woodchuck, Mazenkeng Windhoek BeerM&C Saatchi Abel
SilverBranded Content Radio & AudioSouth AfricaAB InBevSoccer Song for Change - Branded Audio ContentCarling Black Label Ogilvy Cape Town
SilverBranded Content Radio & AudioSouth AfricaSanlamLives of GraceSanlam MyChoice funeral planKing James Group
SilverSA Non-English Radio Station CommercialsSouth AfricaSouth African TourismIt's your Country. Enjoy It. WineDomesticFCB Johannesburg
Campaign BronzeRadio Station CommercialsUnited Arab EmiratesAWR Arabian AutomobilesFake Parts - Liam Neeson, Morgan FreemanNissan Genuine Parts / Service CenterTBWA\RAAD
Campaign BronzeRadio Station CommercialsUnited Arab EmiratesKafaLetters - Sister, MotherCampaign against domestic violenceTBWA\RAAD
Campaign BronzeRadio Station CommercialsSouth AfricaDuracellTimes Change, Power Still Doesn't - Petrol, Black Mirror, Moore's Law Duracell BatteriesGrey Advertising Africa (Pty) Ltd
Campaign BronzeRadio Station CommercialsSouth AfricaAB InBevMake A Different Friend - the no sense of personal space guy, the pinkie ring guy, the really smart watch guy Castle LagerOgilvy Johannesburg
Campaign BronzeInternet & Mobile Audio CommercialsSouth AfricaVoicebankSearching for Talent - Moshidi, Louise, Murray, Anelle Joe Public UnitedJoe Public
BronzeRadio Station CommercialsSouth AfricaTakealotNice CrowdTakealotM&C Saatchi Abel
BronzeRadio Station CommercialsSouth AfricaBrand South AfricaBabakhePlay Your Part The Odd Number
BronzeSA Non-English Radio Station CommercialsSouth AfricaVodacomEnkingaFibreOgilvy Johannesburg
BronzeSA Non-English Radio Station CommercialsSouth AfricaBrand South AfricaBVDPlay Your PartThe Odd Number
BronzeSA Non-English Radio Station CommercialsSouth AfricaJETUngenaphi ebududleni bami? Jet's plus-size rangeJoe Public United
BronzeSA Non-English Radio Station CommercialsSouth AfricaChicken LickenDangerRock My Soul 3Joe Public United
Campaign Craft GoldRadio Crafts - WritingSouth AfricaFlight Centre Youth & AdventureWorld Gone Mad - Swim, Festival, DateYouth & AdventureTBWA Hunt Lascaris Johannesburg
Campaign Craft GoldRadio Crafts - SA Non-English PerformanceSouth AfricaToyotaHill Assist Just Another Road, "Lobola", "Anniversary", "Boss Man" HiluxFCB Johannesburg
Craft GoldRadio Crafts - Original Music & Sound DesignSouth AfricaAB InBevSoccer Song for Change - CraftCarling Black Label Ogilvy Cape Town
Campaign Craft CertificateRadio Crafts - DirectionSouth AfricaFlight Centre Youth & AdventureWorld Gone Mad - Festival, Date, SwimYouth & AdventureTBWA Hunt Lascaris Johannesburg
Campaign Craft CertificateRadio Crafts - WritingSouth AfricaChicken LickenFar Fetched - Spike Lee, Kiss, Catch itBrandJoe Public United
Campaign Craft CertificateRadio Crafts - Original Music & Sound DesignSouth AfricaSanlam2 Minute Shower Songs - Rouge - Déjà Vu, Goodluck - Taking It Easy, Desmond & the Tutus - Teenagers, Kwesta - Boomshakalaka, Francois Van Coke - Dit R2 Minute Shower SongsKing James Group
Campaign Craft CertificateRadio Crafts - PerformanceSouth AfricaTakealotMake Winter Great Again - Yo Momma's Door, Nice Crowd, Bing! TakealotM&C Saatchi Abel
Campaign Craft CertificateRadio Crafts - SA Non-English WritingSouth AfricaToyotaHill Assist Just Another Road, "Lobola","Anniversary", "Boss Man" HiluxFCB Johannesburg
Craft CertificateRadio Crafts - Original Music & Sound DesignSouth AfricaUniversal Music South AfricaMasekela TributeSouth African Jazz MusicHavas Johannesburg
Craft CertificateRadio Crafts - PerformanceSouth AfricaSanlamLives of GraceSanlam MyChoice funeral planKing James Group
FILM COMMUNICATION
Grand PrixBranded Content Video - SeriesSouth AfricaKimberly-ClarkThe World's First Baby MarathonHuggiesOgilvy Johannesburg
Campaign GoldBranded Content Video - SeriesSouth AfricaJoburg BalletBreaking BalletJoburg BalletTBWA Hunt Lascaris Johannesburg
GoldTV & Cinema Commercials - up to 90sUnited Arab EmiratesLandmark GroupGreedCentrepointImpact BBDO Dubai
GoldInternet Video - above 30sSouth AfricaMercedes-BenzReturn to Chapman's PeakS-ClassNet#work BBDO
GoldMusic VideosSouth AfricaH2TheHigh On YouHigh On You Single songMeow Meow Woof
Campaign SilverBranded Content Video - SeriesSouth AfricaZANG Caffeinated ChocolateEpisode 1: The Birth of a Tasty HeroZANG Caffeinated ChocolateM&C Saatchi Abel
SilverTV & Cinema Commercials - up to 90sSouth AfricaKFCKFC World CupcobOgilvy Cape Town
SilverTV & Cinema Commercials - up to 90sSouth AfricaWestern Cape GovernmentBoys TVCSafely HomeFCB Cape Town
SilverTV & Cinema Commercials - above 90sSouth AfricaChicken LickenSBU 2.0Feed My Craving 10Joe Public United
SilverInternet Video - above 30sSouth Africa#HopeJoanna#HopeJoanna#HopeJoannaGrid Worldwide Branding (Pty) Ltd
SilverTV Trailers & Content PromosSouth AfricaSuperSportSonny Bill F*cks Warner’s wifeSuperSportT+W and SuperSport
SilverBranded Content Video - SingleUnited Arab EmiratesNissan KSA#SheDrivesInstitutionalTBWA\RAAD
SilverMusic VideosSouth AfricaNakhane ToureClairvoyant SingleThe Bomb shelter
SilverMusic VideosSouth AfricaKwesta Spirit Single The Bomb shelter
SilverSA Non-English FilmSouth AfricaAllan GrayFather's ShareAllan GrayKing James II
Campaign BronzeTV & Cinema Commercials - up to 90sSaudi ArabiaSaudi Telecom Company EMBRACEING THE STEREOTYPE - Foodie, Selfie, FOMO, YOLO Pre-paidJ. Walter Thompson KSA
Campaign BronzeTV Trailers & Content PromosSouth AfricaCell C Twisted Trailers - Cloverfield, World War Z, A Beautiful Mind Online entertainmentJoe Public United
Campaign BronzeBranded Content Video - SeriesSouth AfricaSanlamSanlam Family FortuneSanlam Private WealthKing James Group
BronzeTV & Cinema Commercials - up to 90sSouth AfricaVolkswagen The LearnerVolkswagen for Life.Ogilvy Cape Town
BronzeTV & Cinema Commercials - up to 90sUnited Arab EmiratesMarsMountain ClimberSnickersImpact BBDO Dubai
BronzeTV & Cinema Commercials - up to 90sSouth AfricaVolkswagenRed Flashy ThingyPoloOgilvy Cape Town
BronzeTV & Cinema Commercials - up to 90sSouth AfricaStandard BankWe're coming for youSponsorshipTBWA Hunt Lascaris Johannesburg
BronzeTV & Cinema Commercials - up to 90sSouth AfricaTraceNever ExpireTrace MobileNet#work BBDO
BronzeTV & Cinema Commercials - above 90sSouth AfricaAB InBev#NoExcuseCarling Black LabelOgilvy Cape Town
BronzeTV & Cinema Commercials - above 90sSouth AfricaFNBThe HelpersFNB SponsorshipGrid Worldwide Branding (Pty) Ltd
BronzeTV & Cinema Commercials - above 90sSouth AfricaBrand South AfricaDala What You MustConstitution AwarenessThe Odd Number (Pty) Ltd
BronzeInternet Video - above 30sUnited Arab EmiratesLandmark GroupThe Boy Nobody Could SeeCentrepointImpact BBDO Dubai
BronzeInternet Video - above 30sSouth AfricaAB InBevNot That NewlandsNewlands Spring BreweryKing James Group
BronzeInternet Video - above 30sNigeria9Mobile (Previously Etisalat Nigeria)Closed - A Short FilmEtisalat Prize for LiteratureUp In The Sky NG
BronzeOther ScreensSouth AfricaDubai MunicipalityDubai Frame - Future ZoneDubai FrameWicked Pixels
BronzeBranded Content Video - SingleSouth AfricaWAIFRepertoireWAIF Jewellery Patriot Films
BronzeBranded Content Video - SingleSouth AfricaSouth African TourismBheki the Mbhaco MakerSouth African TourismFCB Johannesburg
BronzeMusic VideosSouth AfricaOriginal Swimming Party feat. Moonchild SanellyBiggest CurseBiggest CurseOla Films
Craft GoldFilm Crafts - DirectionSouth AfricaChicken LickenSBU 2.0Feed My Craving 10Romance Films
Craft GoldFilm Crafts - CinematographyUnited Arab EmiratesLandmark GroupGreedCentrepointImpact BBDO Dubai
Craft GoldFilm Crafts - Production DesignSouth AfricaChicken LickenSBU 2.0Feed My Craving 10Romance Films
Craft GoldFilm Crafts - AnimationSouth AfricaCerebosSnowCerebos SaltFCB Durban & Tulips&Chimneys & blackginger
Craft GoldFilm Crafts - Special Visual EffectsSouth AfricaChicken LickenSbu 2.0Hot WingsBladeworks & Chocolate Tribe
Craft GoldFilm Crafts - PerformanceSouth AfricaChicken LickenSBU 2.0Feed My Craving 10Romance Films
Craft CertificateFilm Crafts - DirectionUnited Arab EmiratesLandmark GroupThe Boy Nobody Could SeeCentrepointImpact BBDO Dubai
Craft CertificateFilm Crafts - DirectionUnited Arab EmiratesLandmark GroupGreedCentrepointImpact BBDO Dubai
Craft CertificateFilm Crafts - DirectionSouth AfricaChicken LickenIcelandic BoyChicken Boerie BurgerThey Shoot Films
Craft CertificateFilm Crafts - CinematographySouth AfricaNedbank Bird's Eye ViewCIB0307 Films
Craft CertificateFilm Crafts - CinematographySouth AfricaIndiefinBe IndieLife InsuranceBioscope Films / Bain & Bunkell
Craft CertificateFilm Crafts - CinematographySouth AfricaChicken LickenIcelandic BoyChicken Boerie BurgerThey Shoot Films
Craft CertificateFilm Crafts - WritingUnited Arab EmiratesLandmark GroupGreedCentrepointImpact BBDO Dubai
Craft CertificateFilm Crafts - WritingSouth AfricaKimberly-ClarkThe World's First Baby MarathonHuggiesOgilvy Johannesburg
Craft CertificateFilm Crafts - WritingSouth AfricaH2TheHigh On YouHigh On You Single songMeow Meow Woof
Craft CertificateFilm Crafts - WritingSouth AfricaSter-KinekorThe Reign of IanSter-Kinekor TheatersFoxP2
Craft CertificateFilm Crafts - Production DesignSouth AfricaAllan GrayFather's ShareLong-Term InvestingPlank Film Productions
Craft CertificateFilm Crafts - Production DesignSouth AfricaEconet MediaThe Great EscapeKweséKing James II
Craft CertificateFilm Crafts - AnimationSouth AfricaBatchThe DiverAnimation, motion design and illustration servicesWe Are Batch Tv
Craft CertificateFilm Crafts - AnimationSouth AfricaChicken LickenJony Ive SboofedFeed My Craving 10Chocolate Tribe
Craft CertificateFilm Crafts - EditingSouth AfricaIndiefinBe IndieLife InsuranceBioscope Films / Bain & Bunkell
Craft CertificateFilm Crafts - EditingSouth AfricaTraceNever ExpireTrace MobileNet#work BBDO
Craft CertificateFilm Crafts - Original Music & Sound DesignSouth AfricaChicken LickenSBU 2.0Feed My Craving 10Produce Sound
Craft CertificateFilm Crafts - Original Music & Sound DesignSouth AfricaPernod Ricard South AfricaAbsolut One Source Live - Africa on FireAbsolut VodkaVML South Africa
Craft CertificateFilm Crafts - Best Use of Licensed MusicSouth AfricaChicken LickenSBU 2.0Feed My Craving 10Joe Public
Craft CertificateFilm Crafts - PerformanceSouth AfricaChicken LickenIcelandic BoyChicken Boerie BurgerThey Shoot Films
Craft CertificateFilm Crafts - SA Non-English PerformanceSouth AfricaAllan GrayFather's ShareLong-Term InvestingPlank Film Productions
INTEGRATED CAMPAIGN
Grand PrixIntegrated CampaignUnited Arab EmiratesLa Libanaise Des JeuxLucky FaceLoto Libanaise Impact BBDO Dubai
Campaign GoldIntegrated CampaignSouth AfricaKimberly-ClarkThe World's First Baby MarathonHuggiesOgilvy Johannesburg
Campaign SilverIntegrated CampaignSouth AfricaAB InBev#NoExcuse - Integrated CampaignCarling Black LabelOgilvy Cape Town
Campaign SilverIntegrated CampaignSouth AfricaSanlam2 Minute Shower Songs2 Minute Shower SongsKing James Group
Campaign BronzeIntegrated CampaignUnited Arab EmiratesMarsThe Hunger Proof Football ExperienceSnickersImpact BBDO Dubai
Campaign BronzeIntegrated CampaignSouth AfricaOLXSet yourself economically freeOLX AppBlack River FC
Campaign BronzeIntegrated CampaignSouth AfricaAllan GrayTrue Rewards Take TimeAllan GrayKing James II
Campaign BronzeIntegrated CampaignSouth AfricaWebafricaWebafrica Effing Fast InternetFibre InternetThe Jupiter Drawing Room, Cape Town
EFFECTIVE CREATIVITY
Campaign GoldEffective CreativitySouth AfricaPernod Ricard South AfricaAbsolut One SourceAlcoholic BeverageVML South Africa
Campaign SilverEffective CreativitySouth AfricaChicken LickenAfronautHotwingsJoe Public United
Campaign SilverEffective CreativityKenyaOl Pejeta ConservancyThe World's Most Eligible BachelorOl Pejeta ConservancyOgilvy & Mather Africa
Campaign BronzeEffective CreativitySouth AfricaSanlamUk'shona Kwelanga - the first WhatsApp Drama SeriesMy Choice Funeral PlansKing James Group
Campaign BronzeEffective CreativityUnited Arab EmiratesNissanCamelpowerDesert LineupTBWA\RAAD
SERVICE DESIGN
Campaign GoldService DesignSouth AfricaNedbankNedbank Smart GeyserNedbank Smart GeyserAccenture
Campaign SilverService DesignSouth AfricaMomentumMomentum Smart UnderwritingSmart UnderwritingMomentum Corporate (division of MMI Group Limited)
Campaign BronzeService DesignSouth AfricaPolycoPacka-ChingPacka-Ching BrandNORTH VCA


That’s a wrap, but we’re by no means done with our coverage! Visit our Loeries' Creative Week Durban special section for all the latest updates.

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