Kevin Britz and Craig Page-Lee, hosts of Lunchtime Marketing and Leadership every Thursday at 12pm on [http://www.ebizradio.com/ ebizradio.com]], ask how bias can work for your business and your brand.
Imagine you could use bias to directly connect with your consumers. Today, Britz and Page-Lee bring examples from the marketplace to show how bias works for brands like Ikea and Coca-Cola, to mention two.
![Source: https://www.pexels.com/ Pexels]]](https://biz-file.com/c/2205/656449-80x80.jpg?3)
