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#LunchtimeMarketing: How bias can work for your business and brand

Kevin Britz and Craig Page-Lee, hosts of Lunchtime Marketing and Leadership every Thursday at 12pm on [http://www.ebizradio.com/ ebizradio.com]], ask how bias can work for your business and your brand.

13 May 2022

Imagine you could use bias to directly connect with your consumers. Today, Britz and Page-Lee bring examples from the marketplace to show how bias works for brands like Ikea and Coca-Cola, to mention two.

Top stories

TFG Africa grows profit as group closes 120 stores and cuts costs

RetailTFG Africa grows profit as group closes 120 stores and cuts costs

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The Marketing Achievement Awards Season 6 qualifiers have been announced. Picture: Season 5 MAA winners (Image supplied)

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AI drives demand for specialised ICT skills in South Africa

ICTAI drives demand for specialised ICT skills in South Africa

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Blikkiesdorp in Delft was built by the City of Cape Town in 2007 as a temporary home for people evicted in the city. Many are still there nearly two decades later. Archive photo: Ashraf Hendricks / GroundUp

LegalSAHRC takes City of Cape Town to court over land sales

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Hyprop appoints Primedia Malls and The Media Factory as digital media co-sales partners

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Africa and Caribbean could unlock $1.65bn in annual trade by 2030

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AutoTrader’s latest AI tools will transform the humble car listing

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