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Animated ads bridge the generation gap
Pizza and pasta brand Panarottis has released the second and third ads in its series of animated commercials starring 'The Regulars', created by TBWA\Fusion Cape Town.
The second advert focuses on the 'Kids Eat Free' Wednesday Special. Mom and Dad spend time reminiscing about when it was ''just the two of them' and Dad decides to try and recreate that feeling by taking the family to Panarottis.
TBWA\Fusion MD Ewan Veitch says: "Animation has a universal appeal and is especially loved by children, but with a major trend towards well-crafted animated films the medium is enjoying success with an adult market."
In the third ad in the campaign the family experience some fine dining at a restaurant called 'Lah dee dah'. After splitting the bill over three credit cards to pay for breadsticks, Dad decides to take his still-hungry family to Panarottis for a satisfying meal.
