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AMPS 2008A release around the corner

The South African Advertising Research Foundation (SAARF) All Media And Products (AMPS) 2008A will be released on Thursday, 18 September 2008.

The information that will be made available at the industry presentations will be under embargo until 12 noon on Thursday, 18 September 2008, and attendees will be expected to honour this arrangement.

The AMPS 2008A CDs will include the Technical Report, Media by Demographics & Services, Media by LSM groups 1-4, 5, 6, 7, 8, 9 and 10 (for Total Adults), as well as the Branded Data report (branded data by demographics). These CDs will be available within 14 days of the release date.

CD order forms are available at www.saarf.co.za under “Order Publications”. Alternatively, email .

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