The Apex Awards has announced its jury for the 2019 competition.
The 2019 Apex Awards judges is tasked with the significant responsibility of combing through entries to identify and award the ‘work that works’.
Since inception by the ACA in 1995, the Apex Awards has been the profession’s highest – and only – award for communications campaign performance excellence in an industry that is constantly refining and redefining creativity.
The jury will be screening entries for campaigns that rose above the clutter, had extensive reach and communicated via mediums that delivered on campaign objectives. The rigorous adjudication process spans three rounds during which submissions are judged against specific criteria including rigour, degree of difficulty, clarity of evidence, compelling case, and insight.
“Winning an Apex award delivers evidence of the profession’s contribution to business success. It reinforces the value we provide as an industry and affirms our contribution within the context of the broader economy. This heavyweight adjudication panel is entrusted with identifying and bringing to the fore those campaigns that truly delivered on brand objectives and impacted the bottom line,” says Mathe Okaba, CEO of the Association of Communications and Advertising (ACA)
Apart from being an essential business tool that affixes value to credentials for agencies, marketers and leading brands, winning an Apex award is a definitive demonstration that great ideas generate great results.
Apex recognises the creative work that worked; the campaigns that manifested effectiveness in creativity that extends beyond words and pictures to creative intellect and intellectual property that is the currency of the profession.
The 2019 Apex Awards jury:
|Ivan Moroke||Chief executive officer||Kantar, Insights Division|
|Gareth Leck||Group chief executive officer||Joe Public United|
|Mathe Okaba||Chief executive officer||ACA|
|Ana Carrapichano||Group managing director||Mediology|
|Daniel Naidoo||Director||Gendel Interactive|
|Fran Luckin||Executive creative director||Grey SA|
|Ismail Jooma||Head of strategy||VML|
|Jason Harrison||Managing director||M&C Saatchi Abel|
|Kagiso Musi||Group managing director||Meta Media|
|Katlego Moutlana||Head of strategy||Mortimer Harvey|
|Leigh Tayler||Strategic director||Joe Public United|
|Lwandile Qokweni||Chief strategic officer||MEC Global|
|Mick Blore||Chief executive officer||Wolves|
|Natalie Botha||Creative development director||Kantar, Insights Division|
|Neil Higgs||Independent consultant||Retired ex TNS Global|
|Refilwe Maluleke||Managing director||Yellowwood|
|Roxy Maqache||Chief executive officer||Desert Arabia|
|Su-Lise Tessendorf||General manager: Brand, strategy and comms||Nando’s|
|Thabang Skwambane||Managing director||FCB, Johannesburg|
|Thulani Sibeko||Chief marketing officer||Standard Bank|
|Tlalane Ntuli||Chief operations officer||Yalu SA|
|Zayd Abrahams||Head of brand||FNB|
Winners will be announced at the Apex awards gala dinner to be held at The Venue @ The Houghton Hotel on the 11 July 2019.
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