"This achievement demonstrates the amount of faith we have in the quality of our products," says Adrian Lee, Nokia marketing manager for South and East Africa. "To film a television commercial on a handheld camera is rare but to have done it using a mobile phone is quite extraordinary."
Most advertisements are shot using huge crews on elaborate sets using expensive equipment.
"When I first heard the concept I was a little sceptical, until I experienced the quality of video taken by the N93," says Wratten, who also recently directed the filming of the M-Net's Nokia Face of Africa project. "In the commercial, we really emphasised what makes this phone so great - the fact that you always have it on you."
The Nokia N93 features a 3.2 megapixel camera with Carl Zeiss optics, DVD-like video capture and 3x optical zoom.
