Media24 launches lifestyle magazine inland
Media 24's My Week, which is currently available in select Cape suburban homes in areas populated by LSM 8 - 10 profiles, has been launched in Randburg/Northcliff, Gauteng and Bloemfontein in the Free State. This free guide to easy living is intended to keep communities informed of all interesting events in their neighbourhoods and will be available every second week at first, and later weekly.
"Media24 does not 'guess' what readers desire - instead they commission credible research associations to identify individual community needs. The latest offering, My Week, available in Gauteng, is a publication styled by the outcomes of the research," says Lucille van Niekerk, general manager for My Week, North.
The magazine is aimed at family members who love to shop, eat out, be entertained and demand their own "guide to easy living". Editorial features include diary and events; celebrity profiles; home style; shopping; fuss-free eating; healthy living; gardening; breakaway (leisure/holidays); tech-savvy; TV highlights and local heroes.
Other LSM 8-10 neighbourhoods have been earmarked to receive their own issues.
