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New account for Vutha
Vutha Advertising and Marketing has been signed on as creative team to the Universal Service Agency (USA). Vutha will work through the line on events, advertising and corporate identity.
The USA was established under the Telecommunications Act No. 103 of 1996 and thereby promotes the goals of universal service and access in under-serviced areas where over 60% of the South African population resides. The USA had established approximately 68 telecentres nationally in disadvantaged communities. The purpose of setting up these centers is to provide universal access to Information and Communication Technologies (ICTs) to communities in un-served and under-serviced areas. These centers are largely in rural areas and to a more limited extent in peri-urban areas, such as townships.