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FMCG brands better placed to weather Covid-19 storm - Global Advertising Trends report

According to the latest Global Advertising Trends report which focuses on FMCG and Covid-19, FMCG brands are better placed to weather the storm than other sectors...

1 day ago

GLOBAL

Global e-retail transaction values to exceed $4tn by 2024

E-retail transaction values will reach $4.8tn by 2024, up from $3.3 trillion in 2020, according to a new report from Juniper Research...

24 Mar 2020

SOUTH AFRICA

Why social-ready packaging should be a priority in retail

Brand presence via Instagram, Facebook and Twitter is now a necessity rather than a choice, therefore a brand's packaging must matter as much as the product inside...

20 Feb 2020

GLOBAL

Adidas and Ikea lead 2020 sustainable cotton ranking

Adidas has surged ahead to become a global leader in sourcing sustainable cotton...

13 Feb 2020

SOUTH AFRICA

France-US skirmish over Amazon digital tax shows why the century-old international tax system is broken

France and the US have managed to avoid turning their recent trade skirmish into a war - for now...

By Ruth Mason 10 Feb 2020

SOUTH AFRICA

Designer fashion, nostalgia magnet - what's behind the rise and rise of the sneaker?

In June, hundreds of Australian shoppers queued to buy a pair of Yeezy Boost 350 V2 Black Static Adidas sneakers the moment they went on sale...

By Emily Brayshaw 29 Jan 2020

SOUTH AFRICA

Connecting with customers on the ground is not dead

There could be light at the end of the tunnel for big brands trying to reconnect with their customers on the ground...

27 Jan 2020

SOUTH AFRICA

L'Oréal's Perso device delivers personalised, on-demand skincare and make-up

L'Oréal has revealed Perso, an AI-powered 3-in-1 device for personalised at-home skincare and cosmetics...

15 Jan 2020

SOUTH AFRICA

P&G to acquire women-focused grooming startup Billie

Consumer goods giant P&G - the owner of brands including Gillette, Olay, Oral-B and Pampers - has shared its plans acquire Billie Inc., a growing female body care company...

13 Jan 2020

SOUTH AFRICA

Not child's play: The serious innovation behind toy making

Parents of young children will remember the Hatchimal frenzy of 2016, when a cute chick that hatches by itself took the toy market by storm during the holiday season...

By Louis-Etienne Dubois, David Gauntlett and Lorena Escandon 19 Dec 2019

SOUTH AFRICA

LVMH to acquire Tiffany & Co. for $16.3bn

LVMH has reached an agreement to purchase luxury jeweller Tiffany & Co. for approximately $16.2 billion, making this LVMH's most expensive luxury acquisition...

25 Nov 2019

SOUTH AFRICA

Coty buys controlling stake in Kylie Cosmetics for $600m

Kylie Jenner is selling a 51% stake in her beauty business Kylie Cosmetics to multinational fragrance and cosmetics company Coty for $600 million...

18 Nov 2019

SOUTH AFRICA

Activate shopper senses and grow in-store sales - Mood Media

Sensory marketing has positive emotional, cognitive and behavioral impacts on shoppers in-store, notes a new behavioural study...

13 Nov 2019

SOUTH AFRICA

Continuous adaptation: Staying ahead of customer needs

As customers' needs evolve, retailers must adapt to meet those needs, or better yet, stay ahead of them. Retailers must rethink the traditional test and learn cycles...

By Melissa Campbell 8 Nov 2019

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