No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. The branding industry is constantly developing and. while the following trends are evolutions rather than dynamic, short-term changes, we believe there are 10 areas that will define the brandscape over the next year.
By HKLM Exco Team 31 Jan 2013 12:33
After a year of my boss convincing me that real opportunities are in the rest of Africa, I decided to follow him to Kenya.
By Vanita 'Bezi Phiri 15 Oct 2013 08:00
Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
By Staff Reporter 21 Sep 2013 14:25
Broadcasters with more than one frequency per broadcast spot or site will from next month pay higher fees for the spectrum. The Communications Commission of Kenya (CCK) last week revised the broadcasting frequency fees in an attempt to address the existing disparities in the distribution and use of broadcasting spectrum in the country.
26 Jun 2013 16:09
Guaranty Trust Bank, Nigeria's foremost financial institution, has partnered with the Goethe-Institut of South Africa and Steven Markovitz to support African Metropolis, an initiative of the Goethe-Institut and executive producer Steven Markovitz, with further support of the Hubert Bals Fund of the International Film Festival Rotterdam.
11 Mar 2013 10:34
Mondia Media South Africa, as the local division of the global digital entertainment company based in Hamburg, is increasing its digital footprint into Africa through various partnerships and providers, including a new deal with MXit and Look & Listen.
21 Jun 2013 14:19
MTV Base is set to launch the inaugural MTV Africa All Stars, a pan-African music and youth empowerment campaign saluting the star quality and widespread appeal of contemporary African musicians.
2 Apr 2013 12:18
The controversial Weka Condom Mpangoni campaign has been the talk of town ever since the advert started airing on TV stations in Kenya [video].
By Kennedy Kangethe 25 Mar 2013 11:42
With her new play, Sunflowers Behind a Dirty Fence, acclaimed Ugandan playwright Angella Emurwon won for a second time a BBC award, this time round, the 23rd BBC International Radio Playwright competition.
22 Feb 2013 12:17
There is what it takes locally to reach the required standards in making a good and professional movie. The problem is that people don't want to reach these standards, the assistant lecturer at the University of Dar es Salaam's School of Journalism and Mass Communication, Edgar Ngelela, said.
5 Feb 2013 14:23
True to form - and in keeping with their brand - Joburg-based activation company Vertical Limit Productions is blazing into 2013 with an extraordinary line-up of high profile events in the first quarter.
Issued by Vertical Limit Productions 4 Feb 2013 12:28
The African Film Development Foundation, established in May 2012 in response to the need to promote ventures by Africans in the film industry and support stakeholders and organisations that make the films, seeks country representatives.
21 Jan 2013 10:31
Andrew Dosunmu's Restless City was named Best Long Feature Film at the inaugural Colours of the Nile International Film Festival (CNIFF), which ran in Addis Ababa, Ethiopia from 7-11 November 2012. The Nigerian film also won Best Cinematography.
21 Nov 2012 13:47
Nairobi Half Life and Shattered movies dominated the Kalasha Film and Television Awards nominee list that was unveiled last Friday, 16 November 2012.
20 Nov 2012 08:28
Receive free email newsletter
Tell a friend about us