Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
By Staff Reporter 21 Sep 2013 14:25
Y&R is committed to having 20 agencies on the African continent by 2015. Leading the charge to achieve this is Yossi Schwartz, chairman of Y&R South Africa.
By Danette Breitenbach 5 Sep 2013 05:42
Organised by the AMEP - the Mozambican Association of Marketing, Advertising and Public Relations Agencies, the 9th Maputo International Advertising Festival is set to take place from 26-29 May 2014.
25 Nov 2013 10:42
MAPUTO, MOZAMBIQUE: In laid-back Mozambique with its endless white beaches and bustling markets, alcohol is freely available but a proposed law seeks to end the country's liberal drinking culture.
17 Sep 2013 13:35
This year saw the introduction of a new category at The Loerie Awards - for the Rest of Africa and the Middle East, sponsored by the Mail & Guardian. The category gave non-South African work a chance to shine and the audience saw two Gold Loeries awarded, as well as three Silver statues and seven Bronzes.
27 Sep 2012 10:50
PocketMedia Solutions, having already produced four runs of the eight-panel Z-Card, Maputo City Guide, has rolled out another pocket-sized guide ahead of the festive season, to ensure that tourists can find their way around the city with ease
13 Dec 2011 12:22
Out of Home Media South Africa, the trade association for the out of home media industry, has welcomed Penny Black, a company specialising in large format billboards, as a new member.
14 Nov 2011 14:08
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy.
9 Nov 2011 09:36
The German Development Cooperation, in conjunction with the National Aids Council and other sponsors, have selected PocketMedia Solutions's pocket-sized Z-Card as a Maputo City Guide to be distributed at the 10th All Africa Games which takes place in Maputo, Mozambique from 3 - 18 September 2011.
2 Sep 2011 11:27
Agencies from around the world have already registered for the 6th Maputo International Advertising Festival, according to event organisers AMEP (Mozambican Association of Marketing, Advertising and Public Relations). The festival will take place from 25-27 May 2011 in Mozambique.
10 May 2011 12:05
Entries for the entry registration for the 6th Maputo International Advertising Festival are open and will close on 15 May 2011. The festival takes place on 25, 26 and 27 May 2011.
29 Apr 2011 11:15
The Loerie Awards has introduced a PR category to this year's awards. Public Relations Industry of Southern Africa (PRISA) spokesperson Bridget von Holdt believes the move is indicative of the importance of strategic communication in the overall communication mix and that the inclusion of PR exposes other industries to the real value of strategic communication and its vital role in brand management.
20 Apr 2011 13:11
Tickets for The 33rd Annual Loerie Awards are on sale as of 12pm today, Monday, 18 April 2011. The festival weekend, hosted in Cape Town, will take place from 16-18 September. Tickets can be booked on the Loeries website via the new electronic booking system.
18 Apr 2011 10:32
In line with international festivals, the 33rd Annual Loerie Awards have upscaled and this year the festival weekend, 16-18 September 2011, features black tie affairs, with red carpet, at its new venue, the Cape Town International Convention Centre (CTICC). Tickets to the awards ceremonies are limited to 1500 per night and an additional 1000 tickets will be available for the Official Party.
6 Apr 2011 08:59
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