Optimisation | Bizcommunity

Optimisation | Bizcommunity

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Marketing & Media

Global ad market growth to accelerate, Big Tech takes market share

1 day

Pinterest takes a major leap into CTV advertising

Advertising

Pinterest takes a major leap into CTV advertising

15 Dec 2025

Future-ready logistics: 5 shifts to watch in 2026 (sub-Saharan Africa)

Logistics & Transport

Future-ready logistics: 5 shifts to watch in 2026 (sub-Saharan Africa)

Issued by Unitrans 12 Dec 2025

Tractor Outdoor integrates third-party verification into DOOH network

OOH

Tractor Outdoor integrates third-party verification into DOOH network

Issued by Tractor Outdoor 12 Dec 2025

Branding

How to build a brand that lasts when the trends don't just change every year, but every day

Phoebe Opperman, Issued by DUO Marketing + Communications 12 Dec 2025

Gnash, a plastic-free gum is set to transform oral wellness

FMCG

Gnash, a plastic-free gum is set to transform oral wellness

11 Dec 2025

2025: A transformative year for global advertising defined by growth, upheaval, and opportunity

Digital

2025: A transformative year for global advertising defined by growth, upheaval, and opportunity

Issued by Hoorah Digital 10 Dec 2025

LG showcases advanced LED solution at South Korea's largest virtual production studio

Technology

LG showcases advanced LED solution at South Korea's largest virtual production studio

Issued by LG 9 Dec 2025

Edgars sees profits soar with cutting-edge right-sizing strategy

Retailers

Edgars sees profits soar with cutting-edge right-sizing strategy

8 Dec 2025

AI now powers 60% of global warehouses, transforming productivity and jobs

Logistics & Transport

AI now powers 60% of global warehouses, transforming productivity and jobs

5 Dec 2025

Adbot wins Top Women Business in ICT and E-commerce 2025

Marketing

Adbot wins Top Women Business in ICT and E-commerce 2025

Issued by AdBot 5 Dec 2025

Brave Group secures top rank in digital, AI, and transformation in 2025/26 Agency Scope Study

Digital

Brave Group secures top rank in digital, AI, and transformation in 2025/26 Agency Scope Study

Issued by Brave Group 5 Dec 2025

The BigQuery paradox: Why performance and cost efficiency are no longer enemies

Artificial Intelligence

The BigQuery paradox: Why performance and cost efficiency are no longer enemies

Gabriel (Stephan) Myburg, Issued by Offernet 4 Dec 2025

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Renewables & Energy Efficiency

Mainstream RP appoints new CEO as Morten Henriksen steps down

4 Dec 2025

How AI is changing, and might kill, SEO

Artificial Intelligence

How AI is changing, and might kill, SEO

Courtney Chapple, Issued by Brave Group 4 Dec 2025

11 strategies for e-commerce gift guides that convert

E-commerce

11 strategies for e-commerce gift guides that convert

Issued by TDMC 2 Dec 2025

Defending property as an asset class

Markets & Investment

Defending property as an asset class

Issued by IGrow Wealth 27 Nov 2025

3 ways e-tailers can improve checkout conversion

E-commerce

3 ways e-tailers can improve checkout conversion

27 Nov 2025

Branding

Adobe bets $1.9bn on brand visibility, acquiring Semrush

25 Nov 2025

Vodacom taps Google Cloud to boost Africa’s AI rollout

Data & Analytics

Vodacom taps Google Cloud to boost Africa’s AI rollout

25 Nov 2025

CMOs face a ‘reputation and results’ reckoning, according to NIQ’s 2026 Outlook

Marketing

CMOs face a ‘reputation and results’ reckoning, according to NIQ’s 2026 Outlook

Issued by NielsenIQ 25 Nov 2025

AI is retailers' secret weapon for Black Friday

Technology

AI is retailers' secret weapon for Black Friday

Rowen Pillai 21 Nov 2025

Cautious consumers set the tone for Black Friday 2025

Retail Marketing

Cautious consumers set the tone for Black Friday 2025

Issued by NielsenIQ 19 Nov 2025

10 marketing trends for 2026

Marketing

10 marketing trends for 2026

Issued by Kantar 18 Nov 2025

Rogerwilco sweeps 2025 Assegai Awards with 16 wins, including coveted Best in Class honour

Direct Marketing

Rogerwilco sweeps 2025 Assegai Awards with 16 wins, including coveted Best in Class honour

Issued by Rogerwilco 18 Nov 2025

Advertising

ComStrat - The bridge between brand strategy and media strategy

Issued by Advertising Media Forum 17 Nov 2025

Offernet wins 4 Assegai Awards for Innovation in South African Performance Marketing

Direct Marketing

Offernet wins 4 Assegai Awards for Innovation in South African Performance Marketing

Issued by Offernet 14 Nov 2025

Atzaró Cape Town achieves 831% return on Google Ads investment with Cape Marketing Agency

Marketing

Atzaró Cape Town achieves 831% return on Google Ads investment with Cape Marketing Agency

Issued by Cape Marketing Agency 13 Nov 2025

How to send email promotions for Black Friday that delivers results (without overwhelming your customers)

Marketing

How to send email promotions for Black Friday that delivers results (without overwhelming your customers)

Issued by Everlytic 28 Nov 2025

Location Bank releases SME White Paper to help businesses win and grow in the digital economy

SMEs

Location Bank releases SME White Paper to help businesses win and grow in the digital economy

Issued by Location Bank 12 Nov 2025

Zebra's Global Shopper Study reveals AI's role in retail loss prevention

Research

Zebra's Global Shopper Study reveals AI's role in retail loss prevention

13 Nov 2025

Marketing

Warc's 2026 toolkit: Marketers' confidence wanes

11 Nov 2025

Artificial Intelligence

From SEO to GEO: How brands can stay visible in the age of AI search

Leanne Levine 10 Nov 2025

How to prepare your e-commerce business for peak retail season

E-commerce

How to prepare your e-commerce business for peak retail season

Issued by TDMC 4 Nov 2025

Glynt acquires Store (my) Cards and launches new tech division, Ignis Labs

Media

Glynt acquires Store (my) Cards and launches new tech division, Ignis Labs

Issued by Tractor Outdoor 4 Nov 2025

City Lodge Hotels’ Integrated Annual Report 2025 out now

Hospitality

City Lodge Hotels’ Integrated Annual Report 2025 out now

Issued by City Lodge Hotels 31 Oct 2025

First SA Google Search CPC and CTR industry benchmark

Digital

First SA Google Search CPC and CTR industry benchmark

Issued by AdBot 31 Oct 2025

Scopen’s eighth edition of its PR Scope study in Spain has found that Artificial Intelligence (AI) is now firmly on the sector’s agenda (Image source: © 123rf

PR & Communications

Part 2: Scopen Spain PR Scope - AI as a transformative force

31 Oct 2025

Tanika Corneleus, digital campaign lead at midnight says automated marketing isn’t a set-and-forget solution – it needs the right data and metrics (Image supplied)

Digital

How automation can help marketers get better ROI from ad campaigns

Tanika Corneleus 30 Oct 2025

Empowering women through breast cancer awareness

Women's Health

Empowering women through breast cancer awareness

Issued by Skin Renewal 29 Oct 2025

The digital circuit breaker: Why marketing can no longer outsource resilience to IT

Digital

The digital circuit breaker: Why marketing can no longer outsource resilience to IT

JG Bezuidenhout, Issued by Offernet 23 Oct 2025

Image credit: on Pexels

Mining

BME and Strayos develop AI-enabled solution for mine-to-mill optimisation

23 Oct 2025

Launch your career with Dentsu South Africa

Advertising

Launch your career with Dentsu South Africa

Issued by Dentsu 22 Oct 2025

Isanti Glass and Unitrans Honoured for Operational Exellence

Manufacturing Indaba

Isanti Glass and Unitrans Honoured for Operational Exellence

Issued by Isanti Glass 22 Aug 2025

Logistics & Transport

DHL Group rolls out €300m investment to strengthen Africa’s trade networks

17 Oct 2025

Advertising

Warc report: How values-driven marketing can transform advertising effectiveness

16 Oct 2025

The ultimate Black Friday 2025 survival guide for South African e-commerce retailers October 2025

E-commerce

The ultimate Black Friday 2025 survival guide for South African e-commerce retailers October 2025

Issued by TDMC 15 Oct 2025

Beyond the agency: Why your billing model, not your marketing, is stalling growth

Marketing

Beyond the agency: Why your billing model, not your marketing, is stalling growth

Warren Stear, Issued by Offernet 15 Oct 2025

Adclick Africa takes home 2 wins at the New Gen Awards

Digital

Adclick Africa takes home 2 wins at the New Gen Awards

Issued by Adclick Africa 14 Oct 2025

Social Media

Why keyword cannibalism is killing your SEO rankings

Thelma Ngoma-Mavhunga 13 Oct 2025