5FM appoints Theledi Matlala as their new Marketing Manager

Commercial hit radio station, 5FM, has appointed Theledi Matlala Marketing Manager, effective immediately.

Theledi's move into commercial radio comes after three years in the advertising industry as a strategist for Inroads, as part of the team that won the Cell C retail account, and prior to that at Lobedu Leo Burnett. Theledi holds a Chemical Engineering National diploma from Technikon Witwatersrand and a Post- Graduate Diploma in Integrated Marketing Communications.

Added Theledi: "I am joining 5fm during what is probably the most exciting time in the history of the radio station. With the recent re-positioning of the 5fm brand in the marketplace, I look forward to being a part of the team that will drive the station to greater heights! As the first Black woman to join the marketing team, I hope to bring a fresh perspective in terms of the broader South African market that the station targets. I am extremely excited, and look forward to the challenge!"

The management team at 5FM is:

John Langford - Station Manager
Nick Grubb - Programme Manager
Theledi Matlala - Marketing Manager