Marketing & Media Trends

This episode of RAPT BizTrendsTV focuses on brands in a future where digital wallets are a gamechanger as the technologies of digital identity, crypto/blockchain and artificial intelligence (AI) converge.

Born in 1994, Gen Z are the born free generation and they are redefining the world from work to play, opening challenges and opportunities that brands need to understand they want to stay relevant and thrive in the Gen Z world.

This episode of RAPT BizTrendsTV focuses on agentic AI and how it is revolutionising business, especially on the continent.

The second episode of RAPT BizTrendsTV focuses on the informal economy, a key growth trend reshaping South Africa’s and Africa's economies. Often referred to as the grey economy, it is brimming with potential.

Afro-optimism, or more specifically, the African growth mindset is a greater sense of optimism that, despite challenges such as electricity and water that the continent faces, is in stark contrast to a growing Western degrowth mindset of pessimism about the future, and Africa.

“We can talk about AI all we want to, but the foundations of AI are about how you can harness the power of digital to transform the continent in the way we want it to transform.”.

This exclusive #BizTrends2024 interview is with future thinker and Flux Trends partner, Bronwyn Williams.

This exclusive #BizTrends2024 interview is with Ndeye Diagne, the managing director West, East and Central Africa at Kantar.

BizTrendsLIVE!2020 took place on 30 January at the Mall of Africa's Ster-Kinekor IMAX Theatre in Midrand. It had eight speakers that spoke on how African trends are shaping the world and being seen by the world. Below are images that were taken at the event.

Since 2007, BizTrends has been providing the definitive African B2B industry trend report. In anticipation of the forthcoming decade 2020, Bizcommunity invited contributors to 'Join our Vision for Africa' to provide a snapshot forecast of the key trends from our region that will impact Africa and the rest of the world. Curated by our editorial team, #BizTrends2019 offers the very highest level of thought leadership from our multi-industry contributors and we are so proud and grateful for their input....

Virtual reality cardboard headsets and glasses were launched this week at the Wantedonline.co.za event in Johannesburg and Cape Town. Read more here. All pictures courtesy of Times Media.

The Soul City Institute, a social justice communications organisation, in its new incarnation, will address social issues and how they affect young woman and girls who have been identified as an at-risk population group.

Cointreau has launched their Cointreau Creative Crew campaign in South Africa. First launched in Europe last year, the Cointreau Creative Crew empowers woman to boost their creativity and make their dreams a reality.

Some of the brightest minds joined Bizcommunity for the #BizTrends 2015 event at Inner City Ideas Cartel on Thursday, 12 February 2015.

The brands that will stand out in 2015 will be those that leave the 'herd' behind. This is the view of Di Charton, managing director of the Red & Yellow School, who adds that the shape of advertising will continue to change....