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Ster Kinekor goes outdoors
To promote recent movie releases - Haunted Mansion and Scooby Doo 2 - Ster Kinekor is making consistent use of Primedia Outdoor's innovative and creatively executed Bus Shelter advertising. Targeting families in the upper LSMs, the eye-catching Bus Shelters have been placed in carefully selected residential areas, with reflective vinyl adding a dynamic edge to the creative, highlighting the artwork on the shelters, day and night.