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13th annual Bookmark Awards - announcement of the 2021 jury chairs and jury panels
In the run up to the 13th annual Bookmarks Awards, the IAB SA has announced the 2021 jury panels and their respective chairs. Comprising eight experts in their respective fields, the jury chairs together with their fellow panel judges will evaluate and award the latest and greatest in South African digital. Issued by IAB South Africa
#Newsmaker: Thando Mafongosi, Grey Group Advertising's new strategy director
Grey Group Advertising Africa has announced the promotion of Thando Mafongosi to strategy director. Mafongosi holds a Bachelor's degree focused in brand management from Vega School and an MBA from the Gordon Institute of Business Science. She has worked in the advertising industry for a number of years, her skills include brand management, digital marketing strategy, advertising, strategic planning, traditional marketing strategy. By Evan-Lee Courie
#StartupStory: BlueAvo to tackle inequality in the media industry
South African startup BlueAvo has been shortlisted for the Royal Academy of Engineering (UK) Africa Prize for Engineering Innovation. BlueAvo is a digital platform which connects brands with freelance creatives across the African continent for their creative and marketing needs, and functions as a digital workspace. By Evan-Lee Courie

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Microsoft adds OCR support for two of South African languages in public preview

23 Feb 2021

Microsoft has added two of South Africa's official languages, Afrikaans and IsiZulu, Optical Character Recognition (OCR) support, in public preview. OCR support for local languages allows users to use data processing to label content in their own language, making it easy to use technology.

OCR support currently offers text and handwriting recognition and will later look into understanding different dialects within supported languages in order to enable speech support.

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