VML Birdwatching at the Loeries | Episode 5: Building a country's brand
Danette Breitenbach
VML Birdwatching at The Loeries | Episode 4: The real meaning of creativity
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VML Birdwatching at The Loeries | Episode 3: More than an awards show
Danette Breitenbach
Brands are showing up, consumers expect them to
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Build for the long-term, responsibly
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Primecare assists CIDA City Campus through positive word of mouth
Fino, leading manufacturers of fine nylon bags, recently donated 350 of their most popular student satchels to CIDA (Community and Individual Development Association) City Campus in Johannesburg, to be awarded to top achievers throughout 2003. This act of social responsibility was made possible when the worthy undertakings of the campus were brought to the attention of management at Fino through Primecare, the Social Responsibility arm of Primedia.
