Chips are down in flavour race

Lay's Chips flavour competition for consumers, 'Lay's Flavour Cup', closes for entries on Thursday 26 May 2011. Entrants can SMS or enter online their favourite competing flavour from Airedale Cheese & Black Pepper, Aussie Prawn on the Barbie and Roast Beef and Yorkshire Pudding, representing respectively New Zealand, Australia and England. The flavour with the most votes will enter the finals to compete alongside the home flavour, South African Biltong in a limited market launch in stores from August. To enter, go to www.laysflavourcup.co.za or follow on Facebook (www.lays-sa.co.za) and Twitter (@lays_sa) to win instant prizes.