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Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
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Tourism SA works on new marketing strategy
Since September 11 South Africa has come to be regarded as one of the safest safest places to visit in the world, and tourism has become one of South Africa's top 5 growth areas. Cheryl Carolus, Tourism SA's chief executive, says that research has indicated a need to change the way the country markets itself in order to transform the industry.
