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Aquafresh targets the tongue
GlaxoSmithKline Dental Health Services has launched the only toothbrush designed to clean both teeth and tongue. The new Aquafresh Flex Tooth & Tongue toothbrush has been proven to remove five times more bacteria than normal brushing alone. The company has also launched new Aquafresh Extreme Clean fluoride toothpaste with micro-active foaming action. They will be supported by R4 million worth of marketing spend between July-December 2004.
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