PR & Communications In brief South Africa

Irvine Partners adds aerospace company Airbus to its African client list

Irvine Partners, an international communication consulting business, has been appointed as Airbus' sole public relations agency for sub-Saharan Africa for the next three years. Airbus joins an extensive list of clients served by Irvine Partners, which includes well-known companies such as Spotify, Google, Salesforce, Airbnb and Huawei. Their primary focus will be on effectively communicating Airbus' story in the region, with a particular emphasis on socioeconomic growth, sustainability and breakthroughs in the aerospace sector. This collaboration demonstrates Airbus' firm aim to expand in the area. Irvine Partners is well-positioned to increase Airbus' impact, with operations in six countries spanning Africa and the United Kingdom.

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