The Immortal Awards kicks off global showcase in London

The Immortal Awards recently started its global showcase in London with Viva La Vulva picking up the UK's only Immortal statue at the Ham Yard Hotel.

The UK winners were honoured on the night, with Gemini People's George Greenaway-Poole presenting Essity, AMV BBDO, Somesuch, Soundtree and Trim with an Immortal trophy for Bodyform and Libresse's Viva La Vulva.

Two Commendations were also handed out, with Huawei, FCB Inferno, Aardman Animations, Dog Eat Dog and Mcasso picking up a prize for StorySign. adam&eveDDB, Academy Films, MPC London, Factory and Cinelab collected their prize for John Lewis & Partners' The Boy and The Piano.

The showcase will now go on a global tour, visiting cities including Berlin, LA, New York and Paris in the coming months. Running parallel to the tour will be in-house screenings for brands, agencies, production and post-production companies across the globe.