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Wilene van Greunen
Jobs
- Designer Cape Town
- Senior Designer Cape Town
- DTP: Digital Cape Town
- Receptionist / Personal Assistant Bryanston
- Studio Traffic Manager Cape Town
- Mid-level Website Developer Durban
- TTL Art Director Cape Town
- Junior Art Director Cape Town
- Senior Art Director Johannesburg
- Mid-Senior Copywriter Johannesburg
British accents in SA radio ads
Why do so many finance sector brands use British accents in their radio ads?
Standard Corporate and Merchant Bank, Old Mutual Asset Managers (both of which use the same guy), Discovery...why do they all use a Brit as their voiceover artist? The voices are never obviously English, but anyone with an ear for accents can tell that they are not South African.
Presumably a British accent sounds suitably upmarket and intelligent. Which in itself is a bit of an insult to South Africans...I think.














