Trending
Advertise your job vacancies
Subscribe & Follow
Why keeping your customers is now the smartest growth strategy
Cristelle Snyman
Your customers know when you’re faking it
Cristelle Snyman
Jobs
- Digital Content Creator Cape Town
- Social Media Specialist Johannesburg
- Group Head Cape Town
- Midlevel Social Media Manager Durban
- Mid-weight designer Cape Town
- Social Paid Media Specialist Johannesburg
- Snr Agency Client Service/Account Manager Pretoria
- Chief Executive Officer Sandton
- Multi-Media Journalist Durban
- Account Director Cape Town
Side-stepping the bull
I bought a large bag of Fritos(R) chips last night and this is what the back of the packet said:
Thank you, Fritos, for taking a fresh promotional approach. I suspect they did their homework and understand that today's savvy youth market can spot bullshit a mile off and resents being spoken down to. Okay, the bit about the 'crunch' could maybe be seen as a slight capitulation to marketing spin, but well done, all the same!
