Destiny Campaign

Is it just me or are the ads publicising Destiny's a tad amateurish? For what is a pretty high-end business publication aimed at sexy sassy and high-powered women already breaking glass ceilings the campaign seems more like a first year attempt to push a quasi-feminist agenda. If anything the alienating radio ads, especially the one that implies that women who have opted to have children and be mothers are stupid, or deseving of a "career" woman's contempt aren't doing the magazine content justice.

I've been looking forward to this magazine a long time, and was pretty disappointed to hear the ads, which don't seem, to me, to be building a sexy powerful brand at all.